Anfasic Dokhoon
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Live Shay! Anfasic Dokhoon is an Emarati born modern beauty brand focused on spreading SHAY around the world regionally since 2007.
You may wonder what is ‘Shay’ ? Originally it’s an Arabic slang expression that translates in ‘wow’, ‘cool’ and it has become since more than a decade the iconic DNA of fun, modern and chic beauty products ranging from cosmetics, perfumes, incenses and home fragrances...
Join us in our quest to create a community of Shaybeings!
16/08/2026
The unexpected continues… 💜
A huge thank you to everyone who took part in our Shay But Not Oud competition. We loved seeing your excitement!
Our 3 winners have now been announced on our stories. Congratulations! 💜
And because we wanted to share a little more Shay with you…
Today and tomorrow, 16–17 August, the first 50 customers at each selected Anfasic boutique will receive a special Shay But Not Oud goodie with any purchase, no minimum spend. ✨
📍 Dubai Mall
📍 Mirdiff City Centre
📍 Yas Mall
📍 Al Ain Mall
📍 City Centre Al Zahia
Simply show this post to a member of our Shay team in-store.
14/08/2026
What Shay but not Oud feels like ☁️🌿
An unexpected scent that makes perfect sense.
Always find beauty in the unexpected 💜
10/08/2026
A little Shay but not Oud surprise, anyone? 👀
Three winners. Three full-sized favourites. One unexpected ritual. 💜
We’re giving 3 lucky winners our latest Shay But Not Oud products, with each winner receiving:
✨ 50ml Shay But Not Oud Perfume
✨ Shay But Not Oud Body Lotion
✨ Shay But Not Oud Scented Powder
To enter, comment “SBNO” below.
Winners announced 15 August.
UAE residents only.
Every layer tells part of the unexpected story 💜
From Dokhoon to perfume, Body Lotion and Scented Powder, each layer of the Shay But Not Oud ritual is designed to complement the next, creating a fragrance experience that lingers beautifully throughout the day.
What’s your perfect scenting ritual? ✨
04/08/2026
The perfect fit 💜
Designed to stay effortlessly by your side, the limited-edition 50ml Shay But Not Oud is made to go wherever the unexpected journey takes you ✨
The wait is over 💜 Your favourite scent has a new way to travel.
Introducing the limited-edition 50ml Shay But Not Oud perfume, beautifully presented in an iconic heart-shaped bottle and perfectly sized for every getaway, every carry-on, and every unexpected moment ✨
Take Shay with you, wherever the journey leads 💜
Every unexpected journey begins with a clue…
🌍 A new destination?
👜 A travel companion?
💜 A new scent ritual?
Tell us your guess 👀
20/07/2026
Scent shelfie, but make it unexpected 💜
Among the Shay But Not Oud favourites is something you’ve never seen before…
Zoom in and tell us when you find it 👀
18/07/2026
From the first layer to the last lingering note…
Our Shay But Not Oud Body Lotion is made for those who believe fragrance is more than a finishing touch… it’s part of the beautiful unexpected journey ✨
Wrap your skin in nourishment and comfort with your favourite scent 💜
15/07/2026
A summer of unexpected adventures starts here ✨
Pack your Shay But Not Oud favourites and let every journey leave a lasting impression.
Here’s to unexpected moments, unforgettable destinations, and the scent that travels with you 💜
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Telephone
Website
Address
Dubai
97150
Opening Hours
| Monday | 10:00 - 22:00 |
| Tuesday | 10:00 - 22:00 |
| Wednesday | 10:00 - 22:00 |
| Thursday | 10:00 - 22:00 |
| Friday | 10:00 - 00:00 |
| Saturday | 10:00 - 00:00 |
| Sunday | 10:00 - 22:00 |