ALM Distribution
ALM Distribution stocks exclusive hair brands for the midlands stylists.
• elgon®️
• Ref Stockholm
01/09/2026
✨ SUBLIMIA HAIR DD MASK ✨
10-in-1 nourishment, softness & protection
Give your hair the ultimate beauty treatment with SUBLIMIA Hair DD Mask, an indulgently creamy mask designed to leave hair feeling incredibly soft, nourished, hydrated and beautifully manageable. 🤎
🌿 10 benefits in 1 treatment:
✨ Tames and smooths lengths
💧 Boosts shine & hydration
🪮 Helps detangle
💫 Adds body & manageability
🌸 Helps combat signs of ageing
🔥 Protects against heat
🎨 Helps prevent colour fading
💇♀️ Prolongs the life of your style
☀️ Helps protect colour from UV rays
Enriched with a plant based film forming agent, a natural alternative to silicones, for an ultra softening effect without compromising that gorgeous, healthy looking finish
31/08/2026
✨ NEW LOOK, SAME 10-IN-1 MAGIC! ✨
Meet the NEW Sublimia Hair DD Shampoo, now in fresh new packaging! 🤍
A gentle, lightweight shampoo designed to give your hair 10 benefits in one treatment:
✨ Tames & smooths lengths
💧 Hydrates & adds shine
🪮 Helps detangle
💁♀️ Adds body & manageability
🔥 Protects from heat
🎨 Helps prevent colour fading
⏳ Prolongs your style
☀️ Protects colour from UV rays
✨ Helps maintain youthful-looking hair
With a fresh floral fragrance and a soft, lightweight texture, it gently cleanses while leaving hair feeling soft, manageable, hydrated and beautifully shiny
30/08/2026
✨Instant hydration, Weightless shine, Effortless hair✨
Meet Elgon Luminoil Instant Synergy, the lightweight conditioning mousse that delivers instant hydration without weighing your hair down
Perfect for all hair types, including fine hair, this rinse out treatment leaves your hair feeling softer, smoother, and beautifully manageable with incredible shine
💛 Powered by:
✨ Redoxina 2.0 – Hyaluronic Acid + Plant Keratin to help strengthen and nourish hair
✨ Fatty Acids – Boost shine, improve manageability, and help protect against damage
✨ Witch Hazel Extract – Gently cleanses the hair and scalp for a fresh, healthy feel
✨ Eicosanoic Acid Derivative – Restores the hair’s natural protective surface for silky softness and enhance shine
29/08/2026
✨ SUBLIMIA HAIR DD CREAM ✨
10 benefits, 1 must have finishing treatment!
Meet the crown jewel of the Sublimia range, Hair DD Cream, the leave-in spray cream designed to give your hair the ultimate finishing touch 🩵
Just a few pumps leave hair feeling instantly soft, silky, nourished and beautifully manageable, while providing 10 amazing benefits
✨ Tames and smooths lengths
💧 Hydrates and boosts shine
🪮 Detangles and improves manageability
💫 Adds body and movement
⏳ Helps combat the signs of hair ageing
🔥 Protects hair from heat styling
🎨 Helps prevent colour fading
💇♀️ Helps prolong the life of your style
☀️ Protects colour from UV rays
🤍 Leaves hair beautifully soft, nourished and radiant
Your haircare routine isn’t complete without it✨
28/08/2026
The ingredient doing the heavy lifting.
Murumuru Butter promotes moisture retention and restores sheen and softness while improving flexibility, it's the reason Ultimate Repair Conditioner doesn't just coat hair, it rebuilds it.
Small ingredient, big difference.
27/08/2026
Hold meets gloss. ✨
Hold & Shine N°545 locks the look in and adds a glassy finish for the kind of hair that catches the light.
Your spray for glossy hair 🤩
26/08/2026
✨ GET THE COLOR ✨
Discover permanent professional hair colour without PPD for radiant, natural looking results
💛 Brilliant shine
💛 Natural effect colour
💛 Excellent grey coverage
💛 Gentle on hair & mindful of the environment
Enriched with Vitamin C and Fermented Citrus Extract for added hydration and luminosity, Get The Color keeps every shade vibrant, clean, and beautifully balanced
♻️ Sustainable packaging
• Tube made from 95% recycled aluminum
• Box made from 100% recycled paper
🎨 Available in 74 stunning shades
Mixing ratio:
1:1.5 with Oxi-Cream
1:2 for high-lift lighteners
Professional colour that makes you look and feel beautiful✨
25/08/2026
Unleash Your Creativity with Elgon
I|Light 🎨
Bold. Bright. Limitless.
Express your creativity with Elgon I|Light, the high intensity direct colour range designed to create vibrant, head turning results! Whether you’re after striking fashion shades, soft pastels, or vintage inspired tones, I|Light gives you endless colour possibilities
✨ Why you’ll love it:
• 16 versatile shades to explore
• Ready to use formula
• Mix shades together to create bespoke colours
• Perfect for refreshing faded colour, creating vivid fashion looks, or blending the first signs of grey
• Ammonia free formula for beautiful shine and healthy looking hair
Create colour with no limits and let your imagination shine 💜
24/08/2026
✨ WHIPPED MOISTURE MOUSSE ☁️
This nourishing leave-in mousse deeply hydrates and leaves your hair irresistibly soft, with a feather-light, whipped texture for a soft, airy finish.
💧 Hydration without heaviness
☁️ Whipped texture for airy volume
🌱 Vegan & cruelty-free
Upgrade your haircare routine with the perfect balance of moisture, volume and weightless softness💜
23/08/2026
Hold meets gloss. ✨
Hold & Shine N°545 locks the look in and adds a glassy finish for the kind of hair that catches the light.
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| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
| Friday | 9am - 5pm |
