BOIS 1920
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Bois 1920 is a brand of artisan perfumes from Florence that expresses the Galardi family’s passion A role that engage, inspire and harmonize our senses.
Bois 1920 is a brand of artisan perfumes from Florence that expresses the Galardi family’s passion for the art of perfume – making which is handed down from one generation to another. Passion that livens up, inspires and carefully enriches our line, of over 30 fragrances today. Moreover, the raw materials research combines tradition and innovation, for a harmony of unique and charming olfactory co
18/06/2026
Inspired by a long-standing relationship and a shared love for fragrance, Heudorf Privè I celebrates the meeting of two worlds.
Sparkling citrus fruits and pear open the composition, while white flowers unfold into a soft and lasting trail of amber, vanilla and praline.
The result is a fragrance that feels both familiar and unexpected.
Available only at the finest perfumeries.
In this interview with , Peggy takes us behind the scenes of Bois1920, sharing the origin of the name, how to pronounce it correctly, and some of the fascinating details that make the brand what it is today.
Watch the full conversation and discover a piece of our history. 🌿
Disruptive, bold and sophisticated.
Three words to describe Decisamente Rosa.
How would you describe it?
Comment with your three words.
Fragrance is never absolute.
What one person perceives as soft and comforting, another may experience as bold and unexpected.
In this video, Arturetto Landi shares his vision behind Decisamente Rosa and the role of hazelnut in shaping a fragrance designed to be interpreted differently by every wearer.
Because perfume is, above all, a personal journey.
03/06/2026
Day 1
See you at Stand A12
26/05/2026
Did you hear about the rose that grew from a crack in the concrete? Proving nature’s laws wrong, it learned to walk without having feet.
Decisamente Rosa / bois1920.it
From his laboratory, where the fragrance first came to life among raw materials, formulas, and countless refinements, Arturetto shares the process behind Decisamente Rosa.
A creation born through passion, precision, and the pursuit of excellence.
Follow the stories: we’re taking you inside our masterclass.
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