The Solo Esthetician
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The Solo Esthetician is an esthetic resource concierge aiming to elevate and enhance the careers of solo estheticians and beauty professionals through vetted-resources, esthetic events, and weekly industry newsletters.
10/19/2026
The CEO Shift™ is moving to First Mondays.
A new date. The same mission. A conversation worth having.
Tonight's session has been rescheduled to Monday, November 2, 2026, and moving forward, The CEO Shift™ will meet every first Monday of the month!
Because building a sustainable esthetics business requires more than mastering your craft. It requires the mindset, strategy, and business intelligence to lead what you're building.
Each month, we're creating space for the conversations that matter beyond the treatment room.
Mark your calendars. We're making CEO thinking a monthly commitment.
THE CEO SHIFT™
📅 Monday, November 2, 2026
🕗 8 PM ET | Live on Zoom
🔁 Every First Monday
Register through the link:
https://us06web.zoom.us/meeting/register/tgf4BQYjTkGDwGTvh1O7og
10/19/2026
TONIGHT, WE SHIFT. 🖤
You learned how to become a better esthetician. Now, let’s talk about becoming a better business owner.
Because mastering your craft is one thing. Building a business that supports your vision, your goals, and your future? That requires a different conversation.
Join KimBella, Founder & CEO of The Solo Esthetician™, and Breana, Content Director, TONIGHT for CEO Shift™, a FREE virtual webinar for estheticians who think beyond the treatment room.
Kim Bella Breana The Boss Babe
We’re getting into CEO decision-making, client acquisition, content creation, visibility, monetization, and the resources available to help you make your next move with intention.
And we’re not just talking theory. Bring ONE real business challenge. We’re putting the CEO Lens™ to work LIVE.
📅 TONIGHT | October 19
⏰ 8 PM ET
💻 Live on Zoom
🎟️ FREE Registration
Ready for your CEO Shift?
🔗 Register now. Link in bio.
True authority isn’t built by constantly telling people how much you know.
It’s built by using your knowledge to answer questions, solve problems, and help clients make informed decisions.
And if you’re free tonight, join us for The CEO Shift™
at 8 PM Eastern.
Save your seat at thesoloesthetician.com
Today, we celebrate the hands, the heart, and the hustle behind the beauty industry.
To the esthetician building her dream one client at a time.
To the solo CEO balancing treatments, marketing, finances, and everything in between.
To the student preparing to turn her passion into a profession.
And to the seasoned professional who continues to evolve, educate, and elevate her craft.
We see you. We celebrate you. And we’re rooting for everything you’re becoming.
Happy National Esthetician Day from The Solo Esthetician™! 🥂
💬 Tag an esthetician who deserves her flowers today. 💐
EstheticianCEO
10/14/2026
More posts. More views. More likes.
And still wondering where the clients are?
The beauty industry has spent a lot of time teaching estheticians how to get attention. But attention doesn’t automatically turn into appointments.
Being seen is one thing.
Being trusted enough to book is another.
And if your entire marketing strategy revolves around posting more, you might be overlooking what actually influences a client’s decision.
That’s where CEO Thinking™ comes in.
📖 This week, we’re taking you inside Chapter 1 of the CEO Client Acquisition Playbook™: Understanding Client Acquisition.
We’re talking attention vs. conversion, client decision-making, and the difference between reactive marketing and building a sustainable client acquisition strategy.
Because the goal isn’t just to get noticed.
It’s to build a business people trust enough to choose.
Explore the CEO Client Acquisition Playbook™ inside the CEO Vault™.⬇️
https://ceo-shift-resources.psmnqh9y8p.chatgpt.site/
If you haven’t joined Beauty Brief yet, here’s why you should.🌸
Beauty Brief is our editorial business publication created specifically for estheticians.
Each issue examines one important business topic through articles, Studio Notes, practical resources and a CEO Question designed to make you pause and think.
It does not simply tell you to market more, work harder or stay consistent.
It challenges you to examine how you are making decisions, what your business actually needs and whether you are thinking only as the esthetician or also as the CEO.
If you are ready to think beyond the treatment room, join Beauty Brief through the link in our bio.
Share with an Esty
10/12/2026
Are YOU that somebody?
The esthetician they remember.
The one they trust.
The one they recommend before anyone even asks.
Your clients have options.
They always will.
But your expertise, your approach, your client experience, and the way you make people feel?
That’s what sets you apart.
The goal isn’t to convince everyone to book with you.
It’s to make sure the right clients understand why YOU are the right choice.
That’s positioning.
That’s CEO Marketing.
Ready to understand what makes your business the obvious choice?
Join us for the next CEO Shift™ Webinar on Monday, October 19 at 8 PM ET via Zoom.
Spots are limited. Register through the link in our bio.
10/12/2026
The treatment room is where you practice your craft.
The CEO mindset is how you build your business.
It's time to think beyond the treatment room.
The CEO Shift™ is back, and we're continuing the conversations that challenge solo estheticians to think differently about the businesses they're building.
Because being great at what you do is only part of the equation. Learning how to lead, evaluate, and make intentional business decisions matters just as much.
Your seat at the table is waiting.
THE CEO SHIFT™ | WEBINAR SERIES
📅 Monday, October 19
⏰ 8 PM Eastern
💻 Live via Zoom
Registration is open, and spots are limited.
Reserve your seat today at thesoloesthetician.com
Click here to claim your Sponsored Listing.
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