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Good-Natured Life

Good-Natured Life

4750 Amelia Island Parkway, Fernandina Beach

An educational company that provides professional development in leadership, rhetoric, and etiquette.

10/10/2026

This Saturday, Good-Natured Life's Rising Icons — The Work of Becoming™ continues with another experience for young women.
💚🖤

Leading the experience will be Dr. Deidra O. Franklin, President of Good-Natured Life, with the leadership segment led by Austin J. Franklin, CEO of Good-Natured Life.

And serving as our host is an exceptional young woman whose leadership and service first brought her into the Good-Natured Life family a few years ago.

Meet Anaya Andre, Good-Natured Life Mentee and 2023 Good-Natured DifferenceMaker of the Year. 🏆

Anaya is a Morehead-Cain Scholar and third-year student at the University of North Carolina at Chapel Hill, double majoring in Business Administration and Media & Journalism.

Her work sits at the intersection of building brands, shaping culture, and advancing opportunities for women. ✨️

She is the founder and executive director of Promote Her, Period., a youth-led nonprofit empowering the next generation of women leaders through access, education, and destigmatization while advancing menstrual equity. Through her leadership, the organization has donated more than 15,000 menstrual products and mobilized hundreds of college students.

Anaya's leadership has earned her national recognition, including the 2023 Good-Natured DifferenceMaker of the Year Award, selection to e.l.f. Beauty’s 22 Under 22, the PERIOD. Youth Champion Award, the Black Girl Joy Award, and the Cora Change the Cycle Scholarship.

And after this experience, Anaya—and a select group of remarkable young women—will add another distinction to their journeys:

Rising Icon 💚🖤👑

University of North Carolina - Chapel Hill

09/28/2026

Our CEO & Leadership Expert, Austin J. Franklin, was selected as a keynote speaker for the 2027 AICD Annual Conference in Denver, Colorado. AICD is the premier national trade organization for independent air compressor distributors, manufacturers, and suppliers.

This event includes executives and leaders from across the country in the industrial machinery industry.

Photos from Good-Natured Life's post 09/18/2026

Good-Natured Life hosted its 10th Iconic Woman Conference & Retreat in Fort Lauderdale, Florida.

This milestone gathering brought together an incredible group of women for a meaningful experience filled with faith, love, laughter, reflection, movement, and meaningful connection.

The conference theme, “Anchored & Aligned” ❤️💙, provided the foundation for a weekend centered on intentional living, personal reflection, and connection.

Thank you to every woman who attended and contributed to the experience. And to those who registered but were unable to attend, you were missed, and we are grateful you chose to be a part of this special gathering.

Ten conferences.

Ten gatherings.

Ten reminders of the importance of continuing to show up for an assignment and a purpose.

We also extend sincere gratitude to the incredible sponsors whose support helped make the 10th Iconic Woman Conference & Retreat possible.

Until the next gathering. ❤️

Photos from Good-Natured Life's post 09/03/2026

And so it begins…

Rising Icons — The Work of Becoming™.

Good-Natured Life was honored to kick off this experience at Clark Atlanta University in Atlanta, Georgia, with 25 remarkable young women selected to participate.

Before we even began, you could feel the excitement in the room—the anticipation of what was about to unfold.

Together, we moved through five intentional moments: Identity. Leadership. The Runway. The Integral Pause. Reflection.

CEO and leadership strategist Austin J. Franklin led our Leadership segment, while Dr. Deidra O. Franklin, President of Good-Natured Life and Architect of Rising Icons, guided the young women through Identity, The Runway, The Integral Pause, and a final moment of reflection.

They were invited to think deeply about who they are, how they lead, the direction they are headed, and the choices they will make along the way.

As Rising Icons -The Work of Becoming continues through future virtual and in-person experiences, our purpose remains clear: to help prepare young women not simply for what they want to achieve, but for who they are becoming.

Many thanks to all of our sponsors, Model Majesty, and Whataburger. A special thank you to our amazing host - actor, producer, and professor- Mrs. BJ Billi Arnett for her unwavering commitment to the development and advancement of young adults.

Rising Icons — The Work of Becoming™

08/19/2026

Our President & Rhetoric Specialist, Dr. Deidra Franklin will be a guest on WCTGL 94.7 FM — The Victory Station. She will explore a meaningful conversation about faith, purpose, influence, and legacy.

You can tune in on Saturday, August 22, 2026, at 10:30 a.m. on WCTGL 94.7 FM — The Victory Station.

Why Belief Beats Talent: A Mother, a Son, and the Case for Kind Leadership | 22 08/11/2026

Our CEO, Austin J. Franklin, and our President, Dr. Deidra O. Franklin were recently guests on Amplify Hope Today Podcast with Simon T. Bailey.

Austin and Deidra had a meaningful conversation about hope, leadership, and legacy. To view the full interview, please visit the link below:
https://youtu.be/P0TVSZnyZQ0is=elTvFedIMyM8_fcJ

Why Belief Beats Talent: A Mother, a Son, and the Case for Kind Leadership | 22 Austin Franklin started a company at twenty. His mother, Dr. Deidre...

08/07/2026

Thank you to the incredible women who secured their seats to attend Good-Natured Life 's 10th Iconic Woman Conference & Retreat! 🌹

See you in September, Iconic Woman Queens! 👑

www.goodnaturedlife.com

08/05/2026

SPONSOR SPOTLIGHT 🧡

With sincere appreciation, Good-Natured Life thanks Whataburger for supporting Rising Icons | The Work of Becoming™ for our invitation-only kickoff experience at Clark Atlanta University.

Your support helps us create a meaningful space where young women can explore identity, leadership, purpose, and the woman they are becoming.

Thank you for investing in the next generation of women who are learning to carry who they are—and who they are becoming—well.

Rising Icons | The Work of Becoming™
An Experience by Good-Natured Life

07/13/2026

Our CEO, Austin J. Franklin, and our President, Dr. Deidra O. Franklin were recently guests on Amplify Hope Today Podcast with Simon T. Bailey.

Simon is an Executive Advisor, keynote speaker, researcher, and the world’s leading expert on hope-powered leadership. He has inspired leaders in more than 2,400 organizations across 54 countries and is the bestselling author of 11 books.

Austin and Deidra had a meaningful conversation about hope, leadership, and legacy. We look forward to sharing this episode in the coming weeks.

Photos from Good-Natured Life's post 07/02/2026

Our CEO & Leadership Expert, Austin J. Franklin, was recently a keynote speaker for the 2026 Leadership Summit with The Charmettes, Inc.

This summit brought together a wonderful group of leaders committed to making a meaningful difference in their communities and organizations.

During his keynote, he explored how leaders can build belief, strengthen connection, and create consistency that inspires people and drives meaningful results.

Much continued success to each of these leaders!

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