BYROE
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From Imperfection to Innovation — Superfood-Powered Skincare
Come for the texture.
Stay for the ritual. 🖤
08/28/2026
Our founder Amy Roe has always had the most sensitive lips.
So sensitive that even the prettiest lip products weren’t always something she could actually wear.
That’s why we created our lip oils differently.
Rooted in our Korean kitchen-driven philosophy, we turned nourishing ingredients into something made for even the most sensitive lips.
Not just pretty. Not just glossy.
But comforting, nourishing, and made with sensitive lips in mind.
Because beauty should feel as good as it looks🖤
Your daily beet necessity.
the softest sleep for your skin
Brand hero in bio.
gentle cleanse, rebuild barrier, repeat. after-sun reset.
After-sun edit in bio.
rice, oat, tomato, tea. kitchen to vanity, literally
Link in bio.
the oldest korean skincare, reengineered
Link in Bio.
your green flag routine 🌿
red quinoa, kiwi detox, or rice PDRN?
comment your skin type.
new season, clean slate. it all starts at the cleanser.
shop our PDRN cleanser in bio.
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| Monday | 9am - 5pm |
| Tuesday | 9am - 6pm |
| Wednesday | 10am - 5pm |
| Thursday | 10am - 6pm |
| Friday | 9am - 5pm |
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