Half Caked
Designed and developed by two sisters living in sunny Sarasota, Florida.
04/01/2024
Our In Sync Liquid Blush gives your cheeks the healthiest looking flush with just a few taps of your fingertips. This unique formula applies like a liquid-mousse and dries to a soft, natural finish. Can be easily sheered out, or built up to an intense flush to meet your blushing needs ✨
03/29/2024
I’ll take “things you can always find in my makeup bag for $200, Alex” ✨ Our double dipper color duos feature buttery soft, luminous highlighting powder melts right into your skin for a high-impact sheen that catches the light from every angle (no glitter necessary)
03/13/2024
We loved these Candy Paint cheek + lip tint shades so much we made them in a liquid-mousse form ✨
which one is your favorite?
03/11/2024
Thank goodness for Star Bright liquid brightener on the first Monday back to reality after daylight savings time hits 😮💨😩
How is everyone holding up today?
03/10/2024
Our Candy Paint cream blushes, highlighters, and bronzers were all formulated to be sensitive skin friendly, contain minimal ingredients, and make your complexion look really, really good 🤭
03/06/2024
Star Bright Liquid Brightener delivers a wash of color to the complexion to illuminate and combat dark circles and hyperpigmentation ✨
Do you use brightener as a step in your makeup routine?
03/05/2024
The perfect product combination does exist ✨ did you know our 130 Defining Brush was custom created to work seamlessly with our Candy Paint cream bronzers? They’re truly a match made in dewy heaven
03/01/2024
Texturize, tint, and tame your brows with our Get-Fluffed brow gel. Available in 3 neutral tints and 1 clear gel 🩵✨
02/29/2024
Our No Chill Luster sticklighter delivers dewy radiance for cheekbones, décolleté, brow bone, shoulders and wherever else your heart desires 💖
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Sarasota, FL
34240
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