Strategic Beauty
SOCIAL MEDIA & MARKETING COACH FOR BEAUTY PROS
On a mission to help you turn scrolls into clients + sales
-> Online Courses | 1:1 Coaching
12 yrs experience
Social Media & Business Coach for Beauty Pros
04/09/2026
the Content Club girls said “say less, we brought receipts”🧚🏻♀️
100K+ views. content they’re actually excited to post. no more staring at Canva wondering what tf to make.
and btw, the exact “we’re serving results” carousel you’re looking at is a Content Club template too 👀 when I say I don’t gatekeep I actually mean it 🫶🏼
✨comment “TEMPLATE” and I’ll send you the link to gain access
02/09/2026
sorry to say this, but posting another before and after isn’t going to magically fill your calendar 👀
your future clients need more than proof that you’re good at what you do.
👉🏼they need content that makes them stop, relate, trust you and think, “Okay... she gets exactly what I want.”
that’s the difference between content they scroll past and content that moves them closer to booking. and this is exactly the kind of content the Content Club members get every month.
comment ‘SOCIAL’ and I’ll send you the details.🧚🏻♀️
02/09/2026
august was a BIG month🤎
a lot of work, a lot of celebrating, and a few very surreal little life moments in between.
feeling very very grateful for this chapter lately.
august, you were a good one.✨
calling it now 👀 these are the content trends I think beauty pros will see EVERYWHERE in September.
some are already picking up, and some are ones I’m calling early and have already turned into ready-to-post templates for Content Club members.
because being early to a trend is a lot more fun than finding it once your entire feed has done it 🫢
✨comment “TEMPLATE” and I’ll send you the Content Club details
27/08/2026
you know when you’re ready to book something and there’s already that ONE person that comes to mind because you keep seeing them all over your feed?👀
yeah. that’s the point.
you don’t need to post every day. but disappearing for weeks at a time makes it pretty hard to be the person they think of when they’re ready to book.
and if the “okay but WHAT do i post?” part is what keeps getting you, that’s literally why i created the Content Club🧚🏻♀️
comment ‘CLUB’ and i’ll send you the details.
comment ‘GUIDE’ to grab my FREE iPhone Camera Settings Guide 📲
if your videos look dark, grainy, or just not as crisp as you want them to...
you don’t need a new fancy camera.
you just need to use the right phone camera settings and learn to edit your videos the RIGHT way✨
I put together a FREE iPhone Camera Settings Guide that shows you exactly how to do it (in less than 5 minutes).
Comment ‘GUIDE’ below and I’ll send it to you!
Ps: I have an iPhone 16 pro max, so if you use an older model, your settings might look a bit different!
23/08/2026
you don’t always need new content ideas.
sometimes you just need a better way to package them.
so I gave five overused topics a fresh perspective.🧚🏻♀️
p.s. This is exactly the kind of content the Content Club members get every month. Comment “SOCIAL” and I’ll send you the details.
21/08/2026
if you know... you know 🤭
being a beauty pro is so much more than just the treatment itself
and honestly, most people don’t even realise it.
it’s the conversations, the trust, the long days, the “just one more client”... all of it.
and somehow we still absolutely love it 🤎
but after a long day of clients, sometimes your brain is just... done 🫠
and that’s usually when you sit there thinking
“what do I even post today...”
so I put together the exact prompts I use when my mind goes blank ✨just comment ‘PROMPTS’ and I’ll send it to you for free
Be honest... how many of these felt a little too real? 👀
your weekly cheat sheet is here 👀
I did the scrolling so you don’t have to 🧚🏻♀️
and if you’re tired of hunting for content ideas every week, my Content Club was made for you.
👉🏼 inside you’ll get done-for-you (customisable) Carousels, Stories & Reel templates -> so you can show up consistently, book clients, and still have a life outside your phone.
comment ‘SOCIAL’ to gain access✨
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Brisbane, QLD
