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Salon First

Salon First

54 Brindley Street, Dandenong South Beauty Supply Store

Australia's Largest Salon Supplier. Showrooms in Melbourne AUSTRALIA. Trade Only. Good new is: REGISTRATION IS FREE!

You must be in the beauty trade to purchase from us & you need to register your details with us prior to purchasing. Jump online to register or simply pop into the showroom & meet our wonderful staff

28/10/2026

The beauty industry isn’t for the weak. 😂💀

Running on iced coffee that was never meant to be iced, three hours of sleep, pure adrenaline and the occasional client cancellation that feels like a paid holiday. 💅

But would we trade it? Absolutely not. (But maybe don’t ask us on a Saturday at 5pm.) 🤣

Tag your salon bestie who’s one double shot away from a meltdown. ☕👇

nailtechlife lashtechlife beautyindustry

27/10/2026

A new era of CND™ has arrived. 💜✨

Available now online & in store.

26/10/2026

NEW LOOK. BIGGER. BETTER. STILL ICONIC.
CND™ SHELLAC™ just got a glow-up! 💅✨

Bigger bottle. Better precision. Same iconic formula you know and love. 💖

Introducing the NEW CND™ SHELLAC™ with an upgraded 12.5mL bottle and precision brush, designed with nail professionals in mind.

Because icons don’t change. They evolve. ✨

💜 Stay tuned to Salon First for more! 💜

Photos from Salon First's post 25/10/2026

Want to add a treatment your clients will rebook again and again? 🙌

We're thrilled to welcome Isabella Loneragan, ABIA Educator of the Year 2025 and Paris trained, to Salon First this February.

She'll be with us for Big Beauty Live, then for two days of her Signature Sculpt Method masterclass.

Here's what you leave with:
✔️ Twelve movements: neck, jaw, cheek, eye and brow, taught hand to hand
✔️ A treatment, not just a technique: a full sequence ready for your menu the following week
✔️ The Business of Facials, Lite: pricing, positioning, marketing and how to launch your new skill
✔️ Manual, videos and certification: a printed manual, training videos, CPD accreditation and your certificate

Tuesday 16 February is SOLD OUT.
Wednesday 17 February is now open.
📍 Salon First, Dandenong South
💳 Early bird $997, then $1,297

Book now at before this date fills too.
https://skinformeacademy.com/pages/signature-sculpt-1-day-melbourne-february-17


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21/10/2026

Spicy Opinion 🌶️

If your clients can buy the exact same products from your supplier… eventually they will.

And that’s where we’re different.
At Salon First, we will never sell direct to your customers.
We exist to support YOU - the salon professional.
Because retail isn’t just an “extra”… it’s part of your business.
It builds trust, increases revenue, and keeps your clients coming back to you.

Our role?
To back salons. Not compete with them.

Your role?
To own the retail experience and recommend with confidence.

Tell us… do you agree or disagree? 👇

📞 1300 725 661
📍 54 Brindley Street Dandenong South
👩🏽‍💻 www.salonfirst.com.au

20/10/2026

Repost to share thank your clients 💜

📞 1300 725 661
📍 54 Brindley Street Dandenong South
👩🏽‍💻 www.salonfirst.com.au

19/10/2026

Halloween nails, but make them subtle. 🖤🎃
Loving this seasonal nail inspiration from . Rouge Rite brings that rich, vampy red, perfect for clients who want a little Halloween mood without going full spooky.
Save this look for your next nail appointment inspo!

📞 1300 725 661
📍 54 Brindley Street Dandenong South
👩🏽‍💻 www.salonfirst.com.au

17/10/2026

More than a supplier — your partner in every stage of your salon journey ✨⁠
⁠
Trusted by Australian beauty professionals for over 35 years, with everything you need all in one place.⁠
⁠
⁠
📞 1300 725 661⁠
📍 54 Brindley Street Dandenong South ⁠
👩🏽‍💻 www.salonfirst.com.au⁠
⁠

16/10/2026

✨ LAST ELLEEBANA BROW LAMINATION CLASS FOR 2026! ✨

Ready to build your brow skills and expand your salon services? Join us at Salon First, Dandenong South, for Elleebana Brow Lamination training on Monday 26th October.

Build your confidence in creating beautifully styled brows with professional training from Elleebana. Whether you’re adding brow lamination to your treatment menu or developing your skills, make this final class of the year count!

📅 Monday 26th October 2026
📍 Salon First – 54 Brindley Street, Dandenong South
⏰ Bookings close Sunday evening, 18th October

Bookings are essential so secure your place before bookings close!

👉 Book now through our website. https://www.salonfirst.com.au/Brow-Lamination-Course-WORKSHOP

Photos from Salon First's post 16/10/2026

There's always something new happening in the beauty industry. A new treatment to offer, a product to try or a trend everyone's talking about.
But just because something works for another salon doesn't automatically mean it's right for yours.
The best business decisions come from understanding your clients, knowing what you're working towards and having the confidence to choose what makes sense for you.
And sometimes, having the right people to learn from and ask questions makes all the difference.
That's part of what we want Salon First to be: a place where beauty professionals can find not just products, but also the education, advice and connections to help them move forward. 💜

📞 1300 725 661
📍 54 Brindley Street Dandenong South
👩🏽‍💻 www.salonfirst.com.au

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