Milly Clay - Salon Advertising Expert
🥂I help salon owners get new clients
💡I show you how to keep those clients
🤩 Owner of 2 salons
📩 DM me for more info
Milly Clay & our team are Premier Salon Marketing coach specialists. Known for first class professionalism & the ability to create ways to get new clients and keep them through our unique & specifically designed tried and tested methods paired with the best industry experience. Our passion is to enhance our clients salons customer flow & give priceless methods with our in depth knowledge of the hair and beauty industry. We are here to provide a friendly dependable service to our clients world wide. Milly Clay is an internationally and locally trained professional makeup artist, qualified hairdresser and beauty business entrepreneur for over 19 years. Recently completed training with international educator. Specialising in salon marketing and advertising in both forms of done for you and done with you. For information on our services feel free to message here or email [email protected]
06/10/2026
I was pregnant at 16 and moved to Australia with my husband, 2-year-old son, 3 suitcases and a few grand to get us started.
Never in a million years did I think I’d travel the world, have four sons, end up owning multiple salons and a marketing agency that helps other salons grow.
But on my way to getting here I tried alllll the things….
I studied nails, makeup (yes even my own makeup range), lashes, tanning and beauty therapy…
I also studied business admin and digital marketing and worked for one of Australia’s top banks in risk and compliance (which means I understand numbers, systems, and where businesses quietly bleed money)..
I did all this before finally landing in hair!
(fun fact.. I’m a fully qualified hairdresser although I do sh*t haircuts..haha!)
Now.. I’m in my salons every day.
Not “coach life” real life.
And here’s the part I don’t talk about…enough….
I’ve rebuilt two high-end salons from around 35% rebooking to a consistent 85%.
I built every single system myself… and I mean everything.
From consultations and rebooking, to ads, to staff processes, to the most ridiculous level of detail (yes, even toilet paper usage). It sounds insane… but it works.
I’ve also had to rebuild my team three times in 2 years, so trust me, I get the frustration 🙃🙃🙃
I used to pay for an ads agency and felt ripped off by the lack of support and clarity.
I paid for salon coaching and got fed a whole lot of fluff with zero practical tools, which meant I still had to create everything myself.
Eventually, I threw it in the too-hard basket.
So I did what I always do. I built my own systems and full scale infrastructure 💪 I bought an agency to bypass the hard part, rebuilt it, and turned it into a full-scale salon marketing agency.
One of my old clients recently came back and said, “omg Milly… you’ve totally levelled this up to next level.” Damn right I did 😎
I give salon owners the exact systems I use in my own salons because I know how much it sucked having to build them myself.
Want to know more??
Holler at me.
I’m here.
Let’s fkn go!
29/09/2026
I BOUGHT A SALON to basically practise what we preach in my advertising company and to be on the receiving end of what we do.
It helped me understand what it is like for you going on our client journey and it gave me solid evidence that what we do works!
Before I took over the salon in Burleigh Waters the salon was pulling in $8K weeks and now we are doing $8K days!! 😍🙌🏻
The salon specialises in ✨BLONDES & EXTENSIONS✨ and over the past couple years I have completely renovated the space, reinvented the salon's mission and philosophies, curated a new client experience, zoned in on improving the team culture and utalised Facebook and Instagram ads to be our ONLY source of marketing and completely nailed the sales conversation process so our leads are actually turning into bookings and long term clients.
I want to share allllll of this with you and I want you to experience this growth too!
Going on this journey made me and the Visionary Marketing team realise that our job to advertise cannot stand alone to improve your business. There are WAY TOO MANY other factors that come into play.
So our services now include…
✅Individualised business consulting
✅Team coaching sessions
✅Inbox and sales support
✅Content guides & ideas
✅Social media makeovers
🌟PLUS Facebook & Instagram advertising
Drop a comment below if you’re keent to chat about where you're at and what you want to achieve 🪄
18/09/2026
I'm looking for SALON OWNERS who are ready to add $10,000+ to their revenue each month… is this you? 🙋♀️
☑️You’re already doing $15K+ months but unable to move past this.
☑️Your team are mostly booked but there are some gaps each week that you’d like to see filled.
☑️There’s no time to do your own advertising, you want to leave it in the hands of someone you trust so you can set and forget about it, but also still be kept in the loop and receive updates each week.
☑️You probably already have someone looking after your social media posting but organic leads are just not cutting the mustard.
☑️Your content is beautiful and you want more people to see it!
If this sounds like you, then hi I want to introduce you to VISIONARY MARKETING ☺️ a hair and beauty advertising agency.
Some of the clients we have worked with specialise in…
✨Foiling & Colours
✨Extensions
✨Curly Hair
✨Nanoplasty
✨Braids and Dreadlocks
✨Cosmetic Tattooing
✨Japanese Head Spa
✨Laser & Peels
✨Bespoke Facials
We design and create ads using proven to work strategies and combine this with what makes your salon unique!!
We are continuing to perfect our strategies and changing them as the times change, BUT…. with that being said you won’t find any AI ads in our work. We are a small team of 3 who believe the human factor is where the magic is 🧚🏻♀️🦄
We take the time to learn about you, your salon and your ideal client because at the end of the day we want you to grow and be happy and reach all your goals and we can’t do this unless we know your WHY & WHO 🤍
Ok so if you want predictable new leads every single week, busier staff and advertising handled without you needing to worry about anything… then we should talk!
We have packages available for SOLO & TEAM based salons 😍
Click on “send message’ to chat about which package would be best for you!!
OR Send me a DM “FREEBIE” for all the info on our packages + a FREE sign up gift valued at $1999 🎁
such a gem for our industry! As yall know I own 2 salons and 1 of them specialise in hair extensions so I could not miss this education!
Watch out Gold Coast, we are bringing Kaines Weft tapes to you and it’s going to be big!
You’ll see posts ads all over your feeds very soon 💃💃💃
No followers, no problem. Running ads do not rely on your following at all. Send me a DM to find out how.
See you soon! ❤️
I know the game girl, salon ownership, you are all the things, the
Cleaner
Concierge
Therapist
Educator
Bla Bla Bla……….ONE thing you don’t need to be is the marketing and advertising department - my team and I can do this for you 💃💃💃💃 Send me a DM, happy to have a chat…
If your Jan is looking patchy, we really should put your advertising on…like yesterday….I’m literally sitting here while on holidays chatting away and booking clients for when we open our doors….my salons re-open Jan 6th…
Don’t message me in a panic mid Jan crying “I need bookings” message me now and say “let’s kick start 2026 now”
Most of these moments were captured by a beautiful former team member of mine.
Seeing them again reminded me why I love this industry so much.
2026 is about genuinely happy clients, beautiful hair, and real moments in my salons…
Letssss go!
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Address
Gold Coast, QLD
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