I AM Lash

Your retention didn’t drop because of your lash artist. It dropped because of what’s sitting on your lash line at 9pm on a 30° day. 🌡️

Sweat. Sebum. SPF. All three are quietly softening your adhesive bond — and skipping your evening cleanse lets them sit there overnight.

The fix takes 60 seconds:

🖤 Oil-free lash shampoo, lathered on a soft brush
🖤 Cleanse the lash LINE, not just the tips — that’s where SPF migrates
🖤 Rinse cool (hot water softens adhesive)
🖤 Air dry, brush back into place

Heat waves don’t ruin lash sets. Unwashed lash sets in heat waves do.

Lash artists — tag a client who needs to hear this before their next fill 👇

The wait is nearly over… 🖤

Bloom Black single-length trays are coming next week, giving you more control over your most-used lengths and easier restocking for the sets you create most.

And because so many of you asked, we’re also adding a Short MIX 6–8mm for those essential inner corners, lower layers and beautifully balanced styling.

More flexibility. Less waste. The same light, consistent Bloom fans you already love. 🌸

Our Bloom Brown gives you the softness clients love, with the consistency artists need. 🌼

Soft colour. Clean results. Faster application. 🤎

Discover Bloom Brown iamlashpro.com | I AM Lash PRO by Arune Mooney ✨

The wait is over.

Our Bloom Collection has just grown.

🤎 Bloom Brown Lashes
✨ Available in M Curl
💫 Short Mix 6-8mm

Everything you already love about Bloom—lightweight, beautifully balanced fans and the speed to create stunning sets in less time—now with even more creative possibilities.

🤎 Brown Bloom gives you soft, dimensional volume without the harshness of black. Perfect for blondes, redheads, mature clients and anyone wanting a more natural finish.
✨ M Curl for creating effortless lift for beautiful eyeliner-inspired styling.

Same premium quality.
Same consistent performance.
More ways to create your signature work.

𝐂𝐫𝐚𝐟𝐭𝐞𝐝 𝐟𝐨𝐫 𝐚𝐫𝐭𝐢𝐬𝐭𝐬. 𝐏𝐞𝐫𝐟𝐞𝐜𝐭𝐞𝐝 𝐟𝐨𝐫 𝐜𝐥𝐢𝐞𝐧𝐭𝐬.

Available now 👉 iamlashpro.com | I AM Lash PRO by Arune Mooney

You asked.

We listened.

Your favourite Bloom fans are about to become even more versatile.

Think softer colour.
Think more styling freedom.

Two highly requested additions are arriving very soon…

Any guesses? 👀🤎

Not everything new needs to be louder.

Sometimes it just needs to be smarter.

Something you’ve been asking for is almost here… 🤎

Can you guess what we’re about to launch?

We read every comment. Every DM. Every “please make this.”

The best things we’ve ever made started with you asking for them.

So tell us — what’s the one thing you wish existed in your kit?

👇 Drop it below. Some of you have already asked for what’s coming next.

Hi, I’m Arune, the founder of I AM Lash PRO. 👋

For over 12 years, I’ve been creating lash extensions, and for the last 7 years, I’ve been building a brand with one simple goal: to give lash artists products they can truly rely on.

I started I AM Lash PRO because I knew there had to be a better way. Better consistency. Better performance. Better support for artists who genuinely care about their craft.

Every lash tray, adhesive and tool we create is tested with real lash artists, refined through experience, and chosen because it helps you create beautiful, long-lasting sets without compromising your clients’ natural lashes.

I’m still a lash artist myself, so I understand the excitement of a perfect set, the frustration of inconsistent products, and the pride that comes from creating work you’re truly proud of.

I AM Lash PRO has never been about chasing trends. It’s about supporting artists who value skill, precision and quality every single day.

Thank you for being here and for trusting us to be a small part of your journey. It truly means more than you know. 🤎

I’d love to know… where are you joining us from, and how long have you been a lash artist? You can also reach out to us anytime via email—we’d love to hear from you there too.

Love,
AM ♥️