Be Nice Beauty
Luxury facials in Fitzrovia
25+ years | Bespoke skin treatments
Glow, deep cleanse, lift & restore
Free digital skin analysis
Book your consultation ↓
05/06/2026
“Same practitioner, consistent results”
Here's something nobody talks about enough: consistency is everything in skincare.
You can have a great facial once and then someone new the next time, a different routine, a different approach and everything falls apart.
My clients come back because they know exactly what they're getting every single time. Expert care. A treatment plan that evolves with their skin. And the reassurance of being looked after by someone who knows their skin properly.
That level of consistency is rare. And it's what makes results actually hold.
If you've been looking for that kind of care - comment SKIN below and I'll send you the link to book your free consultation, including a £50 digital skin analysis.
📍 Be Nice Beauty London, Fitzrovia.
There's a moment about twenty minutes into a deep cleanse when you can feel the skin starting to release.
The congestion that's been sitting there for months - finally moving. The texture beginning to smooth. That particular kind of relief you didn't know you needed.
Clean pores don't just look better. Makeup sits differently. Products actually absorb. Skin that was dull starts to have depth again.
If congestion has been your constant - comment SKIN below and I'll send you the link to book your free skin consultation, including a £50 digital skin analysis.
📍 Fitzrovia, London
02/06/2026
Congested. Dehydrated. Breaking out. Three things that look similar on the surface and need completely different approaches.
Treating the wrong one is why most people stay stuck.
Swipe through. I'll show you how to tell the difference.
Which one sounds most like your skin right now? Drop it in the comments.
Stop guessing when it comes to your skin
You're doing all the right things. The routine, the products, the consistency.
So why isn't your skin responding?
In my experience, this is almost always the same problem: you're treating what you can see - not what's actually happening underneath.
This is why I start every new client journey with an AI skin analysis🔬
It shows what's going on beneath the surface - the kind of detail that changes everything.
Because when you know what your skin actually needs, you stop wasting money on the wrong products and start building a plan that works.
I'm Edith - facialist, Fitzrovia, 25 years. And I have never believed in guessing with your skin.
Comment SKIN below and I'll send you the link to book your free skin consultation - which includes a £50 digital skin analysis.
📍 Be Nice Beauty London, Fitzrovia.
29/05/2026
A few days ago, I shared something personal about my journey through menopause and the changes it has brought to my skin. I did not expect the response it would receive.
So many of you reached out to me privately.
So many of you shared that your skin has changed in ways you were not prepared for.
That it feels drier, more reactive, less familiar. That you do not quite feel like yourself in it anymore.
And I think that part is often underestimated.
It is not only the emotional ups and downs, the tiredness, the hormonal changes, the shifts happening quietly in the background.
It is also looking in the mirror and feeling like your skin, and sometimes even your body, is changing in ways that can make you feel disconnected from yourself.
That can be hard. Much harder than people realise.
So I wanted to say thank you.🙏🏻
Thank you for your honesty. Thank you for trusting me with your stories. And thank you for reminding me how important it is that we speak about this more openly.
You are not alone in this. If I can help even a little, especially when it comes to understanding and supporting the skin through this stage, please do reach out.
And to every woman navigating these changes right now, quietly or loudly, I just want to say this clearly:
You are not falling apart. You are going through something real. And you do not have to go through it alone.
If this speaks to you, you are always welcome to message me privately.
Let’s support each other.
Do you treat skincare like an afterthought… then wonder why you don’t feel like yourself?
Your skin is part of your wellbeing. It’s not vanity. It’s maintenance.
The goal isn’t perfection. It’s looking in the mirror and feeling good. Clean. Fresh. Put together. Even on busy days.
If you’re making this the year you prioritise yourself properly, comment SKIN and I’ll message you about a consultation. Or DM me with your availability and we’ll book you in.
28/05/2026
5 things menopause has taught me about caring for my skin
If your skin suddenly feels drier, more sensitive, less predictable, or somehow older and more reactive at the same time, menopause may be part of the reason.
Skin changes like dryness and itchiness are recognised menopause symptoms, and falling oestrogen is linked to collagen loss too. Some women also notice adult breakouts during this stage.
As a facialist, and also as a woman going through this personally, Edith understands that this season can feel confusing.
What worked before may stop working.
😟Skin can feel thinner, drier, more reactive.
😟Sometimes it looks dull.
😟Sometimes it breaks out.
😟Sometimes it just feels unfamiliar.
Menopausal skin often needs a gentler, more thoughtful approach. 👉🏻Less punishment👉🏻👉🏻More support👉🏻Better hydration👉🏻Better treatment choices👉🏻More consistency.
Dermatology guidance also warns that drying acne products can worsen menopausal breakouts because the skin is often already drier and thinner.
If this sounds like your skin lately, comment ME or send us MENOPAUSE in a DM and we can chat through what may suit your skin best.
Does your skin drink moisturiser and still feel dry an hour later?
That’s not you being dramatic. That’s dehydration with a side of barrier stress.
This peptide ampoule mask is a serious hydration and elasticity boost. I use it as part of my facials because it gives that “plump, smooth, well-rested” finish clients actually want… and it supports the skin long after you leave.
Also: yes, these luxe masks are included. No awkward add-ons. I want you walking out looking expensive.
If you want hydrated skin that behaves, DM me “GLOW” and your availability. Or comment SKIN and I’ll reach out.
25/05/2026
When skin is crying out for hydration, you can usually see it before a client even says a word.
Dullness. Tightness. That slightly tired, flat look skin gets when it is not holding onto moisture the way it should.
That is why I loved this review so much.
Because hydration sounds simple, but when skin really needs it, the right facial can make such a visible difference. Not only in how the skin looks, but in how comfortable, fresh, and healthy it feels afterwards too.
I always say that good facials are not about doing the most. They are about understanding what the skin is missing and giving it the right support in the right way.
So hearing that someone came in needing serious hydration and left feeling the difference is exactly the kind of result I care about most.
Thank you so much for trusting me with your skin.
If your skin has been feeling dry, dull, dehydrated, or just not as fresh as it should, comment SKIN and I’ll help you choose the right facial for your skin.
Do you ever leave a clinic thinking… “That was nice, but I still feel tense”?
A facial should change your skin and your nervous system.
My clients come for results, yes, but also for the feeling: clean skin, calm mind, real care, no rushing, no random rotating staff.
You’re not just booking a treatment. You’re booking time where you’re looked after properly, by someone who knows what they’re doing and notices the details.
If that’s the standard you want, DM me your availability. Or comment SKIN and I’ll reach out to arrange your consultation.
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Address
152 New Cavendish Street (located Inside Balance Massage & Wellness)
London
W1W6YL
Opening Hours
| Monday | 11am - 8pm |
| Tuesday | 11am - 8pm |
| Thursday | 11am - 8pm |
| Friday | 11am - 8pm |
| Saturday | 10am - 6pm |
