Wild

Only the real ones are getting 4/4 on this 👇

A fan favourite has returned 🥳

Orange Marmalade: Sweet, bright and refreshingly citrussy with irresistible zingy notes 🍊

Available in stick deo, antiperspirant, and body wash.

Paddington Bear stick deo is BACK! But he didn’t come alone...

You can now get your hands on Paddington™ roll on antiperspirant! (And, of course, Paddington-approved Orange Marmalade refills too). 🍊

So whatever trouble you find yourself in, our refillable personal care will keep you fresh as a bear and clean you right up.

Lemonade stands are cool, but a Wild Child stand? Way cooler. 🫧✨

Please say hello to our littlest Wild ambassadors! LinkedIn isn’t ready for these CVs.

The perfect bath time products for kids don’t exi– *enter Wild Child*.

Our new kids range has 3 splosh-tastic scents for your little one to choose from:
🍑 Peach Paradise - smells like floating through the sky on a giant, juicy peach.
🍍Tropical Twist - smells like papaya and pineapple did the tango. On roller skates. Wow.
🍓Strawberry Splash - smells like diving into an ocean of delicious strawberries.

Available now in the UK & EU.

Jump into a splashy world of brilliant bathtimes with Wild Child x Peppa Pig. 💦

Featuring Peppa, George and their favourite characters from the world of Peppa Pig, it’s time to turn bath time into giggle time with Wild Child Bubble Bath and Hair & Body Wash. ✨

Available now in the UK & EU! Oink oink.

Introducing our new Wild Child collection! ✨

We’re so excited to announce that we’re launching a kids range, with fab formulas that are gentle and hydrating for your little ones’ skin and hair.

Bathtime is about to get a whole lot more nourishing, skin-loving and so bubble-tastic, you may struggle to get them out.

Launching online tomorrow in the UK & EU 👀