Magdalena Miller

Your client’s BIAB keeps lifting, so you buy another base.

Then another builder.

Then a different primer.

And a few weeks later… the SAME problem.

Sound familiar?

Here’s what I want you to understand:

Lifting doesn’t automatically mean your product is the problem.

Before changing brands, check these 3 things:

1. PREP
Are you thoroughly but gently preparing the nail plate, especially around the cuticle and lateral folds? Are you removing non-living tissue without damaging the natural nail?

2. PRODUCT FLEXIBILITY
Is the product suitable for your client’s natural nail?

Thin, flexible nails and thicker, more rigid nails may need different approaches. One BIAB won’t necessarily suit everyone.

3. APPLICATION
Are you controlling your product placement, applying it correctly and avoiding contact with the surrounding skin?

And here’s one more thing I always want nail techs to check…

WHERE is the lifting starting?

Around the cuticle? Along the sidewalls? At the free edge?

That can give you valuable clues about the possible cause.

Sometimes the product really isn’t the right match.

But changing products without investigating the problem means you’re still guessing.

After 14 years in the nail industry, one thing I always teach is:

Don’t just learn HOW to apply gel. Understand WHY every step matters.

Want to get better at identifying the causes of lifting?

Comment 𝐋𝐈𝐅𝐓𝐈𝐍𝐆 and I’ll send you my FREE guide with 10 common causes of lifting and how to fix them.

Save this carousel for your next troubleshooting appointment.

Follow MAGDALENA MILLER • NAIL COACH • BIAB • RETENTION • NAIL BUSINESS for practical nail education and business advice.

Your Instagram isn’t bringing you new nail clients? Let’s fix that. 👇🏻

You can post beautiful nail sets every single day and STILL struggle to fill your diary.

Because here’s the thing…

Being good at nails doesn’t automatically mean you know how to market your business.

Before you blame the algorithm or start posting even more, check these 4 things:

LOCATION : Can potential clients immediately see where you’re based?

OFFER : Is it clear what services you provide and who they’re for?

TRUST: Are you showing genuine reviews, your results and reasons why someone should choose YOU?

BOOKING : Is it easy for someone to go from discovering your profile to actually booking an appointment?

Because your Instagram shouldn’t just be a portfolio of pretty nails.

It should help turn the RIGHT followers into paying clients.

And you don’t need thousands of followers or viral Reels to make that happen.

You need a clear message, trust and a simple way for people to book.

After over 10 years of running my own salon, I’ve learned that technical skills and business skills need to work together.

That’s exactly why I created The Nail Tech Blueprint, helping nail techs improve their technique, attract and retain clients and build a more profitable business.

Want to improve your nail skills AND grow your business?

Comment 𝐁𝐋𝐔𝐄𝐏𝐑𝐈𝐍𝐓 and I’ll send you more details.

Save this carousel and audit your Instagram today!

Follow MAGDALENA MILLER • NAIL COACH • BIAB • RETENTION • NAIL BUSINESS for practical nail education and business advice.

It’s all in the details.

Beautiful nails aren’t just about choosing the right colour or adding a little sparkle.

It’s about the preparation, structure, product control and those tiny details that make the final result look professional.

And the best part? These are skills you can LEARN.

After 14 years in the nail industry, one thing I always tell my students is that you don’t need to be naturally talented to create beautiful nails.

You need the right knowledge, technique and practice.

Whether you’re just starting out or want to take your existing skills to the next level, my ABT Accredited Nail Courses are designed to help you improve your technique and build confidence in your work.

Want to learn how to create nails like these?

DM me 𝐂𝐎𝐔𝐑𝐒𝐄 and I’ll help you find the right training for your level.

📍 Salisbury, Wiltshire