The Brow Wizard

The Brow Wizard

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šŸŒ International Permanent Makeup Artist
šŸŽØThe Home of Natural Cosmetic Tattooing
šŸŖ„Artist • Speaker • Judge • Educator
šŸ“Book Now - Stafford, England šŸ‡¬šŸ‡§

"Lifes too short for bad brows." - Ashley

16/07/2026

Summer has struck again. ā˜€ļø

Every year around this time I get a run of last minute cancellations and no-shows. It’s genuinely one of the main reasons I close throughout August each year.

If you ever need to change your appointment, please give as much notice as you can. It makes such a difference to small businesses like mine and gives me the chance to offer your slot to someone else who’s been waiting.

On that note… I now have a handful of last minute appointments available. If you’d like one, or you’re booked in for September and want to bring your appointment forward, send me a message and I’ll do my best to fit you in.

Thanks,
Ashley

05/07/2026

The beauty of subtle treatments is that they work together.

Healed powder brows to frame the face, a fresh lip blush for a pop of colour, and a luxury lash lift to open the eyes.

Natural. Effortless. Beautiful.

The Brow Wizard šŸŖ„

Brows: Hanafy Hairstrokes Medium
Lips: Hanafy Cranberry
available at use code ASH10 to save some šŸ’°
Lash Lift System: .beautybar (no other system compares! šŸ™ŒšŸ½)

31/03/2026

I’m a big believer in less is more when it comes to cosmetic tattooing.

One of the main reasons clients choose me is for soft, refined results that age beautifully over time… not skin that’s overloaded with ink.

Too much pigment or going too dark is a fast track to a result that won’t stand the test of time.

This is a perfect example.

My client’s natural brow growth sat downward and didn’t complement her features. By selectively removing weight and rebuilding structure where she lacked hair, I’ve been able to subtly lift and rebalance the entire face.

The result? A softer, fresher, more lifted appearance… fit for fifty 😜

I always aim to work with your natural brow, but in more complex cases like this, knowing what to take away is just as important as what to add.

Ashley šŸŖ„

I have a handful of appointments remaining for May. Once they’re gone, I’ll be moving to a waiting list for any last-minute openings.
If you have something coming up, I’d always recommend booking ahead.

For any questions or bookings, feel free to message my team xx

Photos from The Brow Wizard's post 16/03/2026

Another unforgettable weekend at The Brow Awards.

This year marked my fourth year judging, and every single time I leave feeling more inspired by the talent within our industry. The standard continues to rise and it’s such a privilege to witness the artistry, dedication and passion that goes into the work we all do.

A huge thank you to and for creating such an incredible event year after year. Pulling something like this together is no small task, and the community you’ve built is truly special.

Congratulations to all of the winners, runners up and finalists. The work this year was exceptional.
A special mention to , , .pmu and so proud to see your talent recognised.

And of course, the best way to spend the weekend… with my love , and the absolute icon joining us for her first year. I wouldn’t of wanted to spend this weekend any other way, until next year… šŸ¤

Thanks for having me

15/03/2026

LIP BLUSH DEMO MODEL – MATURE LIPS

I have one extra demo model space available next Tuesday (17th) for a Lip Blush Masterclass focused specifically on mature lips.

This appointment will be carried out entirely by me, with my student observing the full process as part of her advanced training.

Lip blush is a beautiful treatment for mature clients, restoring soft colour, improving definition and giving lips a more youthful, hydrated appearance without looking like lipstick.

✨ Demo Model Slot
šŸ•š Tuesday 17th – 11:00am
šŸ’· Ā£200 model price (usually Ā£350)
ā± Approx. 2.5 hours

The ideal model would have naturally pale, uneven or slightly faded lip colour and be comfortable being used as a demonstration during the training.

If you’re interested, please comment below or send me photos of your lips to be considered.

Ashley ✨

02/03/2026

Not all eyeliner needs removing. Sometimes it just needs refining.

My client came to me with a blurred, cool-toned liner placed approx 8 years ago by another artist. Over time it had softened, migrated slightly and lost its definition. Following her blepharoplasty 18 months ago, the eye shape had also subtly changed.

Instead of starting from scratch, we worked with what was there.

I deepened the old pigment, sharpened the lash line and introduced a delicate baby wing to gently lift and elongate the eye. Nothing heavy. Nothing overpowering. Just strategic placement to create that soft, sultry cat-eye finish.

The result?
A brighter eye.
A cleaner edge.
A subtle lift to complement her surgery.

This is what I love about corrective and refresh work. It’s not about adding more. It’s about adding intention.

Next step… re-tattooing her brows following laser removal. A full restoration in progress. āš’ļø

If you have old eyeliner and aren’t sure whether it needs removal or refinement, book a consultation. Sometimes the answer isn’t erase… it’s elevate.

Ashley šŸŖ„

26/02/2026

Microblading, done properly, is invisible artistry.

Strategic stroke placement.
Controlled depth.
True-to-skin pigment selection.

What you’re seeing isn’t just tattooed hairstrokes.
It’s structure. Texture. Illusion.

The goal?
No one should ever know.

16/02/2026

The Wizard has wheels! šŸš—šŸŖ„ BEEP BEEP

Absolutley MASSIVE well done to Ashley Roberts for a superb 1st TIME PASS, at Stafford TC today, with just a couple of minor faults.

You have worked so hard to achieve this goal and the extent or freedom this will give you now is immense.

It’s crazy going back the 4 short months when you didn’t like to drive, (and didnt even remember the colour of my car šŸ˜‚) to a few weeks later and you couldn’t wait to get in the car, I’ve seen such a change in you and your complete competency and your confidence grew day by day.

Enjoy your freedom, I’ll miss you. But I’ll book in to get my brows done soon šŸ˜‚

03/02/2026

Shaded brows, also known as powder or ombrĆ© brows, often raise eyebrows in the first few days… quite literally.

Freshly done, they do look stronger and more defined. This is completely normal and expected. Over the first 7–14 days, as the skin heals and the pigment settles, that initial intensity softens beautifully. What’s left is a natural, diffused brow that looks effortless rather than ā€œdoneā€.

This is actually one of the reasons shaded brows are my most requested service.

They’re incredibly versatile.
• They can be ultra-sheer or more defined
• They work just as well for sparse brows as they do for fuller shapes
• They heal softly and evenly
• They cause minimal trauma to the skin compared to many other methods

When designed properly, powder brows don’t shout. They sit quietly in the skin, adding balance, structure and definition in a way that still feels like you.

Every set is completely customised. Colour, depth, shape and finish are all tailored to your skin, lifestyle and how visible you want your brows to be once healed.

If you’ve been curious but unsure, or worried about brows looking too bold, a consultation is often the best place to start. It gives us the chance to talk through options and set realistic expectations before committing.

Bookings and consultations are available via the booking link, or you’re welcome to message the studio to learn more.

Natural doesn’t mean invisible.
It just means done with intention. ✨

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Suite 2, St Mary's Mews, St Mary's Place
Stafford
ST162AR

Opening Hours

Wednesday 9:30am - 6:30pm
Thursday 9:30am - 6:30pm
Friday 9:30am - 6:30pm
Saturday 9:30am - 4pm