Dark and Lovely-Ghana

The leading range of beauty products designed for people of African descent. L’Oreal was officially introduced into the West African market in 1997.

Our expertise is based on the in-depth knowledge of African hair gained by SoftSheen-Carson Laboratories, a unique research centre in the world, dedicated to studying ethnic hair In June 2009, the name of the company was officially changed to L’Oreal West Africa – signifying its membership of the prestigious L’Oreal Group - the world’s largest manufacturer of cosmetics with over one billion global  ...