Novex Europe

Novex Europe

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15 years of haircare in Europe,
celebrating beauty in all its forms. Vegan, cruelty-free & curly girl
friendly formulas.

💖 Fall in love with yourself

06/08/2026

Georgina Rodríguez's post, which everyone is talking about, resonated with so many of us because it touches on a reality almost all of us have felt: the pressure to fit into a mould that was never made for us.

There is no right body, no right face, no right hair. There is only what is yours and what makes you unique.

Your story, your achievements and your uniqueness deserve to be celebrated. 💖

What makes you feel proud of yourself, even if it doesn't into a standard?

05/08/2026

At Novex, we believe beauty should be shared with authenticity. And your story could be our next inspiration.

The Novex Lovers community is exclusive to creators who are passionate about hair care, self‑care and beauty routines.

We're looking for creators who:
💖 Live haircare as part of their daily routine
💖 Have an authentic and creative eye for storytelling
💖 Want to grow alongside a brand that values diversity

Sign up! Your glow starts here! novexlovers.com/

Photos from Novex Europe's post 04/08/2026

When it comes to straightening, the formula makes all the difference.
NutriLizz combines technology and care to deliver aligned, shiny results with natural movement. Because transforming your hair shouldn't mean compromising the hair fiber.
Discover the NutriLizz technology. ✨🩷

03/08/2026

Your hair is not just a detail, it's an extension of your energy, your freedom, your way of being in the world. 💖

Relying on Novex means living summer with shine, knowing that the care you give to your strands is also a way of falling in love with yourself.

Do you already count on Novex as your ally to give your hair that glow? Tell us about your summer hair routine! 🤩

02/08/2026

Маленькі кучерики заслуговують на особливий догляд. 💜

Лінія My Little Curls допомагає зберігати волосся зволоженим, м’яким і легким для розчісування, роблячи щоденний догляд простішим і комфортнішим для всієї родини.

Адже кожен локон має свою історію, сповнену індивідуальності, радості та турботи.

31/07/2026

Curls that survive sun, sea, and summer plans? Yes, with the right steps. ☀️🌊

Save this post for sunny days and tell us: what's your must‑do curl step?

30/07/2026

NutriLizz has arrived! The Brazilian straightening made in Brazil, developed by Embelleze to transform and care for your hair at the same time. ✨

With heat-activated technology, hydrolyzed protein, and visible results from the very first application, NutriLizz delivers straight, aligned, silky hair with a mirror-like shine for up to 14 weeks.
The true Brazilian Straightening has officially arrived in Europe.🩷

⚠️ Always perform a strand test before application.
Discover NutriLizz.

30/07/2026

Tavo plaukai įžengė į blizgesio, stiprumo ir „ką tu jiems padarei?“ erą 🤫 Su priežiūra, kuri padeda atkurti, drėkinti ir palikti plaukus atsparesnius, švelnesnius bei laisvai krentančius, rezultatas paprastas: plaukai atrodo lyg po salono, o savęs priežiūros rutina — savo vietoje.

Paslaptis? Žinoma, Novex Brazilian Keratin 😜

29/07/2026

Your shiniest hair starts here. ✨

Save this post for your next self‑care day and tell us: which of these treatments are you most curious to try? 🍒💚🤎

Photos from Novex Europe's post 28/07/2026

Do you know when you can apply your finishing oil? ✨

Novex Finishing Oils can be used before blow-drying to help protect your strands from heat, and after drying your hair to add shine, control frizz, and leave your hair feeling loose and lightweight.

Plus, they feature UV protection to help care for your hair every day.

Discover your Novex oil.

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