RLYBEAUTY

Your lips, your shade, your RLYBEAUTY moment. 🤍✨

Meet our Lip Balm Butter collection — five gorgeous shades, a silky-smooth feel and the perfect glossy finish for every skin tone. 💋

From a clear, effortless glow to rich, juicy colour… which shade are you reaching for?

🩷 Pink Sugar
🤍 Vanilla
🤎 Vanilla Beige
🍫 Brown Sugar
🍒 Cherry

Find your perfect match. Shop your favourite now! 🛍️

SHE’S BACK, BUT WITH A NEW NAME. 🤍✨

RLYBEAUTY is officially AVAILABLE TO ORDER! 🎀

Our Lip Balms in 5 shades & our Classic Lip Plumper are ready to be yours. 💋 This is our first launch since rebranding from PLUMP’D BY RILEY to RLYBEAUTY, and we couldn’t be more excited for this new chapter!

🛍️ Order now via Instagram DM, Snapchat or WhatsApp.
🎀 Limited quantities available, so don’t wait too long!

New name. New era. Same love for beauty. ♡

your lips, but sweeter. 🍬🩷

PINK SUGAR — the soft pink tint your lip combo has been missing.

dropping october 19. 🎀

SWEET LIPS ARE COMING. 💋
Cherry. Pink Sugar. Vanilla.
Which one’s yours? 👀

Your lips are about to get a whole lot softer. 🤎✨
Meet the next RLYBEAUTY obsession LIP BUTTER.

A rich, nourishing lip balm made to leave your lips feeling soft, smooth & seriously glossy. 💋

Consider this your sign to keep your lips hydrated.
Coming soon. Stay close. 🖤

Your lips are about to get a whole lot softer. 🤎✨
Meet the next RLYBEAUTY obsession our LIP BUTTER.

A rich, nourishing lip balm made to leave your lips feeling soft, smooth & seriously glossy. 💋

Consider this your sign to keep your lips hydrated.
Coming soon. Stay close. 🖤

🔑? ✅, ☕️? ✅, RLYBEAUTY Lip Balm Butter? ✅‼️

Because leaving the house without your lip care? Absolutely not. Your everyday essentials just got a little more luxurious. 🖤

What’s always in your bag before you leave the house? 👀

THE LIPBALMS COMING SOON.

THE PLUMP EFFECT 💋

RLYBEAUTY Lip Shot Extreme Lip Plumper combines ginger, chilli extract & Vanillyl Butyl Ether to create its signature warming, tingling sensation, helping your lips appear visibly fuller and more defined.

Enriched with hyaluronic acid, vitamin E, argan oil & shea butter to keep lips feeling soft, hydrated and cared for. ✨

Tingle. Shine. Plump. Repeat. 💋

RLYBEAUTY IS NOT ONLY FOR THE GIRLS. 🖤
For him. For her. For everyone.
Beauty has no gender. 💋