SHADE Naturals
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Premium, Effective, Clean Hair Care 🏝️
Made with love in 🇹🇹
Available at Pennywise Cosmetics | JD’s Supercare | Lisa’s Hair Palace | White Diamonds Cosmetics.
02/10/2026
Find Shade Naturals at Your Favorite Stores around Trinidad and Tobago! 📍🇹🇹
Your go-to hair care essentials are now available at White Diamonds Cosmetics, Pennywise Cosmetics Stores, Lisa’s Hair Palace, JDS Supercare, Superpharm, Rosa Med Pharmacy and Family Fare Pharmacy! 🎉
No need to wait—shop in-store and get the moisture, definition, and shine your hair deserves! 🛍️💛
Tag us when you grab your faves!
🇹🇹
28/09/2026
Poolside days just hit different when your natural hair is thriving. 💦☀️🌴
From moisture to shine, give your curls the love they deserve with Shade Naturals
04/09/2026
We’re making it even easier to find your SHADE. 🌿🇹🇹
Shade Naturals is now available at 11 SuperPharm locations nationwide, bringing us to 37 retail locations across Trinidad & Tobago! 🥹
We’re so grateful to every retail partner who has been part of our journey and continues to help us bring Shade closer to you. 🤎
Another 11 locations. More convenience. More ways to find your SHADE.
Tag us when you spot us on the shelves! 👀🌿
31/08/2026
Celebrating the strength, beauty and spirit of our nation. 🇹🇹
Happy Independence Day from Shade Naturals!
21/08/2026
Your hair. Your mood. Your colour. 💙🩷🧡
Switch up your look with Shade Naturals Temporary Hair Colour Cream, no long-term commitment required!
✨ Colour tip: Apply a small amount at a time to dry, styled hair, then build gradually until you reach your desired intensity. Let it dry completely before touching your hair or putting on clothing to help minimize colour transfer.
Which shade matches your mood today? 👇🏽
04/08/2026
Defined curls? Say less. 💚
💡 Tip: Scrunch your styling jelly in using upward motions to boost curl definition and reduce frizz.
POV: You came for the 5K... but stayed for the vibes. 🏃🏾♀️✨💚
The Pennywise Cosmetics 5K did NOT disappoint! From the runners to the energy at our booth, it was all love. 💚
If you spotted us, drop a 💚 in the comments!
FYP CommunityVibes
03/08/2026
Yesterday, today and always, we celebrate the strength, freedom and resilience of our people.
Happy Emancipation Day! ✊🏾🇹🇹
Part 2 of Bri’Anna’s curl routine 🤎✨ Showing how I applied the Shade Naturals Styling Jelly + Hair Milk together. I used my fingers to comb through for quick definition and added a few finger curls so you could see the technique 🌀 (because let’s be real… moms don’t always have all day 😂)
23/07/2026
Healthy hair starts with the little things. ✨🧴
Tip: For best results, thoroughly wet your hair before shampooing, massage into your scalp for 1–2 minutes, then rinse well. Psst... don't skip Step 2 😉💚
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Diego Martin
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