MelanBrand Skin

I didn’t have a chemistry degree.

I wasn’t a cosmetic chemist.

But I knew there was a gap in the market, and I knew our kids deserved better options.

So I didn’t let what I didn’t know stop me from building what I knew needed to exist.

I found the experts. I asked questions. I learned the industry. I surrounded myself with people who understood formulation, safety, testing, and skincare science.

And then we built MelanBrand Skin.

Entrepreneurship isn’t about knowing how to do everything yourself. Sometimes it starts with simply being able to see what’s missing, and having enough conviction to do something about it.

I saw the gap.

And instead of waiting for someone else to fill it, we did. 🤎

If you’ve been looking for gentle skincare made with our kids in mind, come see what we created at MelanBrandSkin.com.

✈️ FOUNDER SPOTLIGHT: BRON EDITION 🌎

Our Co-Founder & Co-CEO has been OUTSIDE this summer! 😂

From Nawlins’ ⚜️ to The A 🍑… and now he’s getting ready to stamp that passport one more time for a nice, relaxing summer vacation before school starts back in a few weeks. ☀️🌴

If you know Bron, you know this kid LOVES to travel. At just 15, he’s already been blessed to see quite a few places, and there’s not a plane he doesn’t want to see, board, identify, or tell you something about. 😂✈️

Business is a big part of his story, but so is being 15, exploring the world, making memories, and enjoying the ride.

So, where in the world is Bron headed next? 👀🌎

GUESS THE DESTINATION!

Drop your guess in the comments. If you get it right, we’ll slide into your DMs with a $20 gift card! 🎁

Hint: 🏝️☀️🌊

Let’s see who really knows Bron! 👀

(And you know he had to rep his home team among those Braves) 👎🏽

What’s inside matters. 🤎

At MelanBrand Skin, we thoughtfully choose ingredients that help cleanse, hydrate, nourish, and care for their skin, without making skincare complicated.

🌹 Rose Water
🌊 Sea Moss
🌿 Aloe Vera
🤎 Shea Butter
✨ Vitamin E
🌾 Colloidal Oats

Gentle ingredients. Intentional formulas. Skincare made with growing skin in mind.

Because taking care of their skin starts with knowing what you’re putting on it.

✨ It’s National Black Business Month, so if you’re new here…welcome! 👋🏾

I’m Patrice Chappelle, Co-Founder & Co-CEO of MelanBrand Skin, alongside my son, Bron Echols. Together, we’re building a skincare brand created because we couldn’t find gentle, effective skincare designed with melanated kids in mind.

What started as a solution for my son’s skin has grown into a nationally recognized brand serving families across the country.

A few milestones we’re proud of:
🤎 Featured by CNN, The New York Times, ESSENCE, Parents Magazine, and more
✈️ Became the first kids’ skincare brand featured at Ronald Reagan Washington National Airport
🏆 Awarded grants and recognized by organizations supporting high-growth businesses
🐰 Leaping Bunny Certified Cruelty Free and Dermatologist Approved
📚 Co-authors of Wash Your “T” and Close Your Eyes, with another book on the way
🤝 Certified Woman-Owned and Minority-Owned Business

Around here, you’ll find more than skincare.

You’ll get an inside look at the real journey of building a business, from the wins and the lessons to the behind-the-scenes moments, retail milestones, motherhood, and what it takes to build a lasting legacy.

We’re so grateful you’re here and can’t wait to get to know you.

Tell us in the comments:
✨ Where are you joining us from?
✨ How did you discover MelanBrand Skin?

August is National Black Business Month, and we’re proud to celebrate the work happening both in front of and behind the brand.

For more than a year, MelanBrand Skin has maintained our SWaM, NMSDC MBE, and WBENC WBE certifications. We don’t just work in the business, we work on it. Building the systems, relationships, and foundation needed to grow and last.

Certified. Purpose-driven. Built for longevity.

If you didn’t know, Nashville is my second home! 🏡 Proud Fisk University and Trevecca Nazarene University ALUMNA. 👩🏽‍🎓

I’m headed to Nashville for Shoptalk Fall 2026! https://lnkd.in/e5zWyr_k

How do you build a 2027 strategy when the customer, the channel, and the content landscape are all shifting at once?

My answer: Shoptalk Fall. This is where I’ll be digging into how shopping and entertainment are colliding, what the next generation of consumers actually wants, and what a 2027 strategy needs to look like right now.

It all happens on the floor in Nashville! DM if you’re attending, I’d love to connect.

✨ Step 3: Moisturize.

You’ve cleansed. You’ve hydrated. Now it’s time to lock it all in.

The final step in our MelanKids Fresh Face Discovery Kit is our lightweight moisturizer, created to provide lasting hydration while leaving skin feeling soft, smooth, and nourished.

Moisturizing isn’t just for dry skin, it’s an essential part of every healthy skincare routine. It helps keep skin feeling comfortable and supports a balanced, healthy-looking complexion.

Made with Black and Brown youth and sensitive skin in mind, our moisturizer is the finishing touch that completes the routine and helps build healthy habits that can last a lifetime.

Three simple steps.
One confident routine.
Healthy skin starts with consistency. 💛

Ready to complete the routine? Tap the link in our bio to shop the MelanKids Fresh Face Discovery Kit and give your child the confidence that comes with caring for their skin.