Authentic Beauty
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Award-winning, full-service makeup salon and brow studio in Atlanta
Our philosophy is real women, real life, real beauty made simple and Authentic Beauty was born from the idea that a woman should never be told how she should look, while realizing that inner beauty, self-acceptance and learning to express your Authentic Self are pathways to outer beauty. In that vein, we are committed to helping women make peace with themselves and fall in love with what they see
04/24/2026
Perfecting brows is our love language 🩵
Our expert brow dye application restores your natural brow color with a custom-blended formula made just for you (and kept on file for every visit). 🎨✨
04/23/2026
Stop chasing trends. Start authoring your image. 👑
Our founder is the featured guest on the latest episode of the Girl Out of Order Podcast with ! 🎙️
In Episode 131, “Forever Blooming,” Alyson shares her 40 year journey of touching faces and hearts, from being named the “eyebrow guru of Atlanta” to becoming a Tony Robbins trainer and starting her own beauty brand. They discuss why beauty isn’t about the lipstick—it’s about the courage to let your true self show up fully.
Tune in to discover:
✨ Why brows are your most powerful communication tool.
✨ How to ditch the confusing makeup tutorials for a simplified, authentic look.
✨ The secret to midlife reinvention.
Available on Spotify & Apple Music
➡️ Spotify: https://open.spotify.com/episode/71KhMrJabo5yzCyiwyaDdi?si=4201972463a14ac3
➡️ Apple Music: https://podcasts.apple.com/us/podcast/girl-out-of-order-podcast/id1561269491?i=1000762605721
04/20/2026
Our expert artists create a full look designed just for you, enhancing your natural features and bringing them to life 😍
Learn about the different makeup applications we offer on our website 💗 www.myimagejourney.com
04/18/2026
We LOVE this brow before & after 😍
Our award-winning, tweeze-only brow method is safer and more precise than waxing or threading, allowing us to shape, refine, and balance your brows without unnecessary irritation. 🙌
Book your Brow Arch at Authentic Beauty ➡️ www.myimagejourney.com
04/17/2026
However you wear it, Smooth Reflection keeps your skin looking soft, refined, and effortlessly put together 💗
✨ Haven’t ordered yours yet? Smooth Reflection is available at www.genuistbeauty.com
✨ Purchased during the presale? Smooth Reflection is waiting for you at the studio!
04/15/2026
We’re honored to be named Ultimate Glam Squad in The Atlantan’s Best of Beauty 2026 🏆✨
Thank you to our amazing Authentic Beauties for your continued love & support! 💖
Check out the article here 👉 https://www.modernluxury.com/introducing-the-atlantans-2026-best-of-beauty/?_hsmi=406499987
04/14/2026
Your brows deserve the best! 💗
Leave it to the experts at Authentic Beauty for brows done right 🙌
04/12/2026
The talented artists at Authentic Beauty work with your features and style to create the perfect look for any special occasion. 🤩
Feel confident. Look stunning. ✨
Book an appointment with one of our amazing artists!
04/11/2026
Why tweezing? Because it gives us the control to enhance your natural shape with precision. 🙌
Plus, it’s more gentle on skin 🌱
Click here to claim your Sponsored Listing.
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Website
Address
4674 Roswell Road
Atlanta, GA
30342
Opening Hours
| Tuesday | 10am - 6pm |
| Wednesday | 9:30am - 5pm |
| Thursday | 10am - 6pm |
| Friday | 9:30am - 5pm |
| Saturday | 10am - 5pm |
