The NOW Massage South Bay
At The NOW we believe that the power of touch can transform. We support. We massage. We inspire. Book online or via our App, call or walk in.
The NOW Massage South Bay located on South Allied Way, nestled inside The Works shopping center, offers an oasis to disconnect from the outside world and reconnect within through the healing benefits of massage therapy. We’ve reimagined the approachable luxury of a neighborhood spa with high-quality massages and custom enhancements that offer relaxation and healing. Guests choose from 3 signature massage styles and pair their service with custom enhancements. The Swedish-inspired options include: A Therapeutic Massage, an energy-balancing Relaxation Massage, and a Sports-Inspired Massage. Add custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage & Gua Sha. Plus gift an energy shift with Massage Gift Cards.
The perfect Sunday reset for a positive week ahead ✨
10/10/2026
Mind, Meet Body ✨
This World Mental Health Day, we've partnered with to bring our guests and Ritual Members a curated collection of meditation + breathwork experiences designed to deepen relaxation before & after your massage or wherever life takes you.
Press play whenever you need a moment to breathe, reconnect + step into stillness 🤍 Listen NOW + book your next reset at our link in bio.
10/09/2026
This is your sign to enjoy a more relaxing fall by signing up for a Ritual Membership. Join NOW at our link in bio 💙
Romanticizing our self-care day at The NOW 💆♀️
Level up your massage & your lymphatic flow with our Body Gua Sha Enhancement NOW.
This month, a portion of all Body Gua Sha enhancements & product purchases will be donated to . Join us in honoring Breast Cancer Awareness Month 🩷
10/06/2026
Lighting a Jasmine Coconut Candle, applying some H**p Calm Balm & not moving for the rest of the evening 😌✨
The NOW Flatiron | Arriving NYC 2027
Our favorite ritual for staying relaxed & recharged all month long 🙌
10/02/2026
Why be stressed when you can relax NOW 💆♀️💙
From coast to coast, your rituals give back NOW 🩷
In honor of Breast Cancer Awareness Month this October, a portion of all Body Gua Sha enhancements and Gua Sha product purchases at all 90+ boutiques nationwide will be donated to Living Beyond Breast Cancer.
04/27/2022
Today we celebrate tranquility, peace, and rejuvenation here at The NOW Massage South Bay.✨
A sound bath is just one of the many ways we reclaim our spirits within this space. Please join us and begin your journey to inner peace and self-care by booking a massage NOW. 🤍
Thank you reikiandflowhealing for such a beautiful evening!
04/09/2022
Andrew, one of our amazing South Bay Experience Guides, likes to begin his Saturdays by having a green juice, followed by yoga and meditation to bring him into relaxation for the day ahead. He loves using his Nourish by The NOW Gua Sha for his overall skin-care routine.
Our Rose Quartz tool can be used to reduce inflammation, improve circulation, firm skin and promote lymphatic drainage.
What does *your* look like?✨
04/06/2022
Meet Hannah, our Lead Massage Therapist. Hannah loves to continue her self-care ritual by ending her days with a relaxed mind and a good book. Reading is one of the many ways she stays in the NOW.
What self-care practices keep you in the NOW?
Ward off negative energy and promote good luck with the black tourmaline crystal. This crystal builds a spiritual fortress around you, serving as your protective soul sister and personal cheerleader. Bye bye bad vibes.✌🏽
▶️The NOW Massage South Bay
📍710-A S Allied Way, El Segundo CA
✨Gara Danielle Black Tourmaline 14k Gold-Filled Necklace (Retail: $55.00)
12/21/2021
Need a thoughtful gift idea that isn’t impacted by supply chain delays?
Only 11 days left to gift (or gift yourself) 20% off all massage services and/or retail, at The NOW Massage South Bay!
Purchase $100 gift card and receive a complimentary $25 in value. Purchase online
https://thenowmassage.com/south-bay/ or in the boutique located at 710-A S Allied Way in El Segundo. Open 7 days a week from 10am to 8pm!
Happy Holidays!
xo The NOW Massage South Bay
South Bay | The NOW Massage Choose from our curated menu of massages, custom enhancements and best-selling products! We can’t wait to be your go-to wellness destination in South Bay
12/14/2021
Looking for the perfect Holiday gift this year? Give the gift of relaxation by purchasing a gift card from The NOW Massage, South Bay!!
For a limited time, when you purchase a $100 gift card, you will receive an additional $25 dollars on that card for a $125 value! Give the ones you love most the gift of self-care this Holiday season at The NOW Massage, South Bay! Purchase online or at the boutique today! 💙🎁
12/10/2021
It’s the most wonderful time of the year to stop by The NOW Massage, South Bay to begin your self care journey! Come in for a well deserved massage, or give the gift of massage to your loved ones as a holiday treat.
Start your holiday shopping or your self care ritual NOW. 💙
11/25/2021
Black Friday and Cyber Monday savings starts NOW!
🎁Give the gift of wellness and relaxation this holiday season.✨
Receive a complimentary $25 bonus added to every $100 gift card purchased NOW through Monday, November 29th!
💙Applies to $100 gift card purchases only
💙Can be used for services, tips, and retail
https://thenowmassage.com/south-bay/
Home | The NOW Massage The NOW offers a space to escape the daily pressures of life and recharge your energy and spirit through the healing benefits of massage therapy. Call or book online NOW.
11/12/2021
TOMORROW is the big day, South Bay!! You are cordially invited to The NOW Massage, South Bay's GRAND OPENING CELEBRATION in conjunction with World Kindness Day! 🎉🎉🎉
We can't wait to share The NOW Massage, South Bay with our incredible community. Tour the boutique, shop our retail, enjoy amazing vendors, live music, complimentary chair massages, discounts on Founding Memberships, and so much more!! Click here for all of the details: https://www.eventbrite.com/e/the-now-massage-south-bay-grand-opening-tickets-195185784937?aff=ebdssbdestsearch
We look forward to seeing you there, South Bay!! 💙
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