Johnnie Ray Co.

Let’s talk… the new scents of the month! Live🔴 on our YouTube channel from 12-1p ET today.

FROSTED EVERGREEN • AROMATIC WOODS • AMBER & MUSK

Somerset captures the feeling of those cherished winter evenings when Christmas shopping was about more than finding the perfect gifts. The whole family piled into the car, holiday music filled the air, and the anticipation of an evening spent together was half the excitement.

Fresh evergreens and cool peppermint evoke the crisp winter air, while bright citrus and blackcurrant add an invigorating freshness. Aromatic woods transition into warm tonka and sandalwood before settling into a rich base of amber and musk. The result is a crisp, refreshing winter cologne with smooth woody warmth and a sophisticated masculine finish.

Inspired by the glow of festive storefronts, bustling holiday crowds, and the people who made those traditions special, Somerset is a reminder of the evenings we wish we could experience just one more time.

Because looking back, the greatest gifts were never the ones beneath the tree, but the memories made along the way.

PREMIUM FRAGRANCE & ESSENTIAL OIL BLEND

Somerset combines fragrance oils, essential oils, and absolutes to create a layered, modern fragrance. Crisp evergreen and aromatic woods meet warm amber and musk for a refreshing winter cologne with depth, warmth, and a sophisticated masculine finish.

FRESH FIR • BRIGHT BERGAMOT • COOL PEPPERMINT

About Lake City Fir:
Inspired by nostalgic trips to a Michigan Christmas tree farm, Lake City Fir captures the moment Christmas begins to feel real. Fresh fir blends with bright bergamot and cool peppermint for a crisp, refreshing scent reminiscent of freshly cut evergreens and cool December air.

CRAFTED WITH PREMIUM ESSENTIAL OILS

Lake City Fir is crafted exclusively with essential oils, blending Frasier Fir, Noble Fir, Grand Fir, and Douglas Fir for a rich, fresh evergreen character. Bright bergamot and cool peppermint add a crisp winter freshness, while warm holiday spice brings subtle depth and warmth to the blend.

🚨 STYLE, SOFTEN & STIMULATE BEARD OIL DISCOVERY KIT

Not all beard oils perform the same, and every beard has different needs. The Style, Soften & Stimulate Discovery Kit gives you the opportunity to experience the complete Johnnie Ray beard oil lineup while discovering which carrier oil blend works best for your beard.

With ten 5mL beard oil samples, you’ll experience all ten of our core scents while comparing three distinct beard oil systems designed for different goals: softening, styling, and growth support.

WHAT’S INCLUDED:

✓ 10 x 5mL Beard Oil Samples

LEGACY STYLING BLEND

Crafted for beards that need an ultra light viscosity and a styled appearance.

✓ Blue Tansy (essential oil based)

✓ Grand Blanc (essential oil based)

✓ Frankenmuth (essential oil based)

✓ Root B**r Falls (essential oil based)

APEX SOFTENING BLEND

Designed for maximum softness, comfort, and beard conditioning.

✓ Motown (hybrid scent)

✓ Mackinac Mist (hybrid scent)

✓ Torch Lake (hybrid scent)

✓ Sublime (fragrance)

✓ Island Oud (fragrance)

GROWTH STIMULATOR BLEND

Our advanced growth-focused carrier oil blend formulated with targeted botanicals and nutrients to support a healthier beard-growing environment.

✓ Ritual Growth Stimulator Beard Oil

🚨 Last Chance - going away 🚨
BRIGHT CITRUS, FRESH HOPS & JAPANESE HINOKI WOODS

About Great Lakes IPA:
Inspired by Michigan’s thriving craft b**r culture and the natural beauty of the Great Lakes region, Great Lakes IPA opens with an invigorating burst of Sweet Orange and Pink Grapefruit. Fresh Hops add a crisp, green character that feels clean and refreshing, while Hinoki Woods provide a smooth, sophisticated finish with subtle notes of cedar-like warmth and tranquility.

The result is a bright, modern scent that captures the spirit of a perfect day in the Great Lakes State: fresh air, great company, and a locally crafted IPA enjoyed at sunset along the water.

CRAFTED WITH 100% ESSENTIAL OILS

Great Lakes IPA is blended exclusively with premium Essential Oils, delivering a naturally vibrant fragrance experience. Bright citrus oils bring energy and freshness, fresh hops add an aromatic botanical twist, and Hinoki Wood balances the scent with clean, grounding warmth.

LIMITED EDITION BEARD OIL – AVAILABLE IN TWO PREMIUM BLENDS:

Apex Blend – Light viscosity, featuring Emu Oil and botanical extracts for deep nourishment and lasting hydration.
Legacy Blend – Ultra-light viscosity, fast-absorbing and featherweight, ideal for a clean, non-greasy finish.

Fall giving you Apple vibes? 🍏 checkout the “Apple Reserve” scent by Johnnie Ray 🍎 a regal blend of bright apple and warm bourbon, accented by subtle notes of sweetness, wood, and smoke.
🍁
Apple Reserve embodies sophistication and seasonal elegance. Crisp apple brings a fresh, vibrant opening, while smooth bourbon adds warmth and depth. Gentle whispers of sweetness mingle with smoky wood undertones, creating a refined fragrance that feels both bold and comforting.

Let’s chat about No Shave November! Livestream on our YouTube channel today 12-1p et.

Did you know Johnnie Ray is far beyond beard products? For yourself, and for the non-bearded in your life. Some of the very best quality in all of cosmetics, but not with the crazy price tag you commonly see.

💙 **Wait... why is this beard oil BLUE?**

No, it’s not artificial dye.
The unique color comes from **Blue Tansy essential oil** a botanical ingredient known for its deep blue hue and standout character.

Blue Tansy gets its rich color from naturally occurring compounds created during the distillation process, which is what gives this ingredient its signature look and makes it so visually different from most beard oils.

At **Johnnie Ray**, Blue Tansy isn’t just in the formula to look cool. It’s part of what makes this collection feel so unique. We paired it with a carefully selected blend of ingredients to create a beard care experience that feels smooth, refined, and anything but ordinary.

The result? A beard oil and collection that stands out in appearance, performance, and overall experience.

**Distinctive color. Unique botanical character. Premium beard care.**

That’s the difference with the **Blue Tansy Collection**. 💙

👇 Had you ever seen a blue beard oil before?

❤️ **A little appreciation post from us to you!**

We just wanted to take a moment to say THANK YOU!

Every order, review, recommendation, comment, and message means more to us than you probably realize.

As small business owners, we put so much time, thought, and passion into what we do. Seeing you enjoy our products, share your experiences, and support Johnnie Ray is what makes it all worthwhile.

We know you have countless options when it comes to beard care, and the fact that you choose to support us is something we will never take for granted.

We’re incredibly grateful for this community and excited for everything still to come!

**From the bottom of our hearts, THANK YOU!**

❤️ Nate & Hannah
Owners, Johnnie Ray