Motif

Your favorite skincare just got more exclusive. Guess where we land next 👀 Answers next week

If skincare feels extra overwhelming lately…

Finish this sentence:

“I still have no idea whether ______.”

Retinol?
Acids?
Vitamin C?
Double cleansing?
Skin cycling?

We’re genuinely curious !

We don’t think in binaries.
Not in business. Not in skincare. Not even in color.
Our favorite shade has always been periwinkle because it reminds us that the most interesting ideas rarely belong to just one world. What’s your favorite in between color ???

We often think about skincare as something that happens - on the surface.

But our skin has never existed in isolation.

Long before it became something we cleansed, moisturized or treated, it was developing alongside our nervous system.

Which helps explain why stress doesn’t just change how we feel. It can change how our skin behaves too.

The more we learn about skin, the more obvious it becomes that healthy skin isn’t just about what you put on it. It’s also about the system it’s part of.

Sometimes we just don’t know if a skincare product is working or not and the best kind of feedback is when someone else notices a change in your skin.
Your facialist, daughter, bestie, or husband (who may or may not be secretly stealing your cleanser!)
From a creamy, barrier-supporting face wash for sensitive, dry, and mature skin to a daily brightening serum for dullness, uneven tone, and the look of fine lines: these are the “wait, what did you do differently?”
reviews we love the most.

Featuring our:
Abundance Plumping PhytoCeramide Cleanser
Power Brightening Bicelle Serum

The goal: you think about your skin less.

Your reminder to savor summer - the salty skin, SPF fingerprints, tan lines from yesterday’s swim, and the kind of make-up free beauty from feeling at home in your skin.

We don’t think skincare needs more steps.

We think each step should do more.

That’s why Abundance isn’t just something we wash off. It’s a cleanser, a one-minute treatment, a barrier-supporting formula, and the foundation for everything that follows.

The first minute of a routine sets the tone for the next ten.

We think that’s worth getting right.