SIRU

SIRU

Share

At its core, SIRU is about more than perfume—it is about storytelling through scent.

Every collection is an invitation to step into a world where beauty is reimagined with creativity, care, and cultural depth. /Seeru/ Sire/ Meaning Good, of Quality
siru,sire


Siru embodies the essence of what our brand is which is a brand that upholds and values the use of all natural ingredients to produce a skin care regimen that targets your e

04/15/2026

Spring called. Reverence answered, and she gets it.

It’s a little soft, a little sexy, and impossible to forget.

Reverence is the kind of scent that lingers beautifully with warm florals, subtle spice, and just enough depth to keep people leaning in. If you like your spring fragrances with a little more intrigue, consider this your scent for the season. 🌼

04/14/2026

Spring has entered the chat and she smells like Love in Bloom.

Feminine, fresh, and impossible to forget.

Like fresh flowers, golden hour walks, and a romanticized version of everyday. Shop Love in Bloom today on our Instagram shop or at siruperfume.com 🌹

Photos from SIRU's post 02/06/2026

Flowers fade. Chocolate disappears.
But a good fragrance? Its everlasting.

Now through Valentine’s Day enjoy 10% off Love in Bloom and Reverence to make moments that last. 🌹

Photos from SIRU's post 02/06/2026

Flowers fade. Chocolate disappears.
But a good fragrance? It’s everlasting.

Now through Valentines Day enjoy 10% off Love in Bloom and Reverence to make moments that last. 🌹

Photos from SIRU's post 02/02/2026

Special moments are coming, the kind that makes us think a little more carefully about the gifts we choose.

Perfume works differently during this season because it carries meaning.

Make your gift personal and everlasting with SIRU.

Explore the collection at SIRU perfume.com

01/07/2026

Radiant, feminine, and unforgettable. ☀️

Love Everlasting is a scent that moves like sunlight. And as an extrait de parfum it is the most concentrated and luxurious form of fragrance. That opens with the golden sweetness of blood orange and honey, before the florals bloom and settle into the warmth of amber.

Shop at SIRU perfume.com to bring the sun with you wherever you go this winter. ☀️

01/07/2026

Feel the first electric moment — bright, juicy, and alive. Reverence greets you with black currant and pear before a heart of peony and bold ginger unfolds.

As amber and musk settle in, the scent becomes a luminous trail of warmth and depth.

A scent for the woman who moves with confidence and conviction.

Shop the scent on siruperfume.com 🌹

Photos from SIRU's post 12/22/2025

The best gifts don’t shout — they whisper.
They say “I know you, I thought of you, this felt like you.”

For the woman drawn to elegance and gentle florals, Love in Bloom unfolds with rose and jasmine — soft, romantic, and quietly captivating.

And for you?
A gentle nudge to indulge too.
Enjoy 15% off all fragrances through New Year’s Day. 🌹

Visit our shop in profile or at siruperfume.com

12/12/2025

Close your eyes and picture sunlight brushing your skin, comforting, captivating, impossible to ignore.

Like sunlight captured in scent, Love Everlasting opens with the luminous sweetness of blood orange and honey bright, golden, and instantly magnetic.

As it unfolds, notes of sensuous jasmine and ripe peach bloom softly on the skin, wrapping you in a warmth that feels both tender and powerful. Finally, vanilla and earthy patchouli settle in, leaving behind a trail that lingers like a memory you can’t shake.

An extrait de parfum made for the woman whose presence feels like light.

Shop Love Everlasting and experience the glow for yourself at siruperfume.com. ☀️

11/29/2025

She’s fresh enough for brunch and warm enough for date night. Reverence is that effortless-in-every-room fragrance.

Opening with bright black currant and a spark of ginger, softening into peony and pear, and settling into a warm amber glow.

Shop Reverence for 30% off until Cyber Monday. Your new signature is waiting! Use code: SIRUBloom 🌺

Want your business to be the top-listed Beauty Salon in New York?
Click here to claim your Sponsored Listing.

Category

Address


New York, NY