The Brow&Lash Art
7305 W 25th Street, North Riverside 60546
We're dedicated to making beauty accessible to everyone by providing high-quality services.
We are a Senior Lifestyle Concierge for Aging in Place with Confidence ✨
Like a personal assistant, we handle errands, repairs, tech & more—big or small.
Vetted, trusted, human-led service so you can focus on what matters most.
📍 Chicago
05/17/2026
What does respectful support actually look like as we age?
In this episode of Elsplend Realities, Mariam Parineh shares insights on caregiving, aging parents, autonomy, and preserving confidence through the aging journey.
Listen here: shorturl.ly/T5BLF
Aging With Dignity — Elsplend Realities Podcast
05/16/2026
Sometimes our aging loved ones aren’t being “difficult.” We may just be approaching aging from a place of fear rather than understanding.
Many caregiving conversations tend to sound like this:
DO:
• Communicate openly
• Help organize finances & legal matters
• Encourage social connection
• Conduct a home safety check
• Support independence
DON’T:
• Exclude them from decisions
• Ignore your own well-being
• Forget boundaries
• Assume you always know best
The reality is, caregiving is rarely this simple. Behind every decision are emotions, family dynamics, fear, love, and the challenge of supporting someone while still respecting their autonomy.
Mariam Parineh explores this more deeply in her latest article on caregiving, ageism, and the emotional realities families quietly navigate.
Read here: Breaking Down Our Ageism and Bias
shorturl.ly/EvMkm
Sometimes our aging loved ones aren’t being “stubborn.”
They’re trying to hold on to comfort, identity, choice, and the life they know.
In Mariam Parineh’s latest piece, she reflects on caregiving, ageism, and the fears adult children quietly carry while supporting aging parents. A thoughtful reminder that aging with dignity also means aging with autonomy.
Subscribe to Mariam’s Substack for more conversations on Confidence Aging and caregiving. Link is in the comments.
02/27/2026
When we think about our loved ones aging at home, we often focus on physical tasks. In this episode of Radiant Moments – Caregiver Oasis, our founder Mariam Parineh, shares her framework for Confidence in AgingTM and why it matters far beyond physical ability.
In this episode, Mariam dives deep into:
The Invisible Labour: The unseen work that leaves families exhausted.
The Favorite Chair: Why honouring identity is just as important as physical safety.
The "Before-Crisis" Talk: How to start the conversation while your loved ones are still well.
Listen now:
Website: https://jandbinspired.com/radiant-moments-podcast
YouTube: https://youtu.be/StfK0ZKU_cQ
Apple: https://podcasts.apple.com/au/podcast/radiant-moments-caregiver-oasis-podcast/id1740574668?i=1000744213371
Spotify: https://open.spotify.com/episode/2Zam0XXPR3znzPTi0eJcm1?si=824be01072794f7b
01/07/2026
Should you prioritize safety — or honor your parent’s independence?
In this episode of Stuck in the Middle, Mariam Parineh, co-founder of Viva Valet, introduces the concept of Confidence Aging and explains how families can support older adults without taking away their autonomy.
The conversation looks beyond checklists and “right” answers to what truly eases guilt, preserves dignity, and helps both aging parents and adult children move forward with clarity and care.
🎙️ Listen to the podcast here: https://tinyurl.com/mubth8rf
10/04/2025
We’re still smiling after an incredible time at the Women In Medicine Summit 2025!
A huge thank you to our co-founder and moderator, Jennifer Cain Birkmose, and our amazing panelists, Jennifer des Groseilliers, Ann Garcia, Dr. Neelum Aggarwal, and Dr. Megan Huisingh-Scheetz, for sharing your insight and energy during our panel, “Supporting Aging Patients: Strategies for Independence at Home.”
And of course, gratitude to the organizers for bringing such a powerful community together!
Check out some of our favorite moments from the event!
Go team! Grace, Jera, Noel, Melodie Shafazand
09/18/2025
We'll be hosting a panel this Friday at the Women in Medicine Summit 2025 in Chicago. Led by our Co-Founder, Jennifer Cain Birkmose, and joined by an incredible group of experts across medicine, finance, and caregiving.
Swipe through to meet the panelists ➡️
Why did we start VivaValet?
Our founder Mariam says it best: seniors deserve to be empowered to age at home, with trusted support. Watch this short clip from her conversation with Elderwerks.
07/25/2025
"I can't say enough positives about it. They were excellent."
Tech help shouldn’t be intimidating. At VivaValet, we take the time to explain things clearly, patiently, and with zero judgment. Just friendly, expert support when you need it most.
Want to experience the VivaValet difference? Give us a call: (847) 474-9833
In this clip, Jenn, our co-founder and Dan Kuth, one of our trusted VivaValet handymen in Chicago —not just assembling furniture, but resetting it exactly where the family wants it in the living room. That kind of care builds real trust — and keeps families coming back.
Real care. Real community. That’s what VivaValet is all about.
🔗 Link in bio to see how we’re changing the way people age at home.
7305 W 25th Street, North Riverside 60546
We're dedicated to making beauty accessible to everyone by providing high-quality services.
2200 HARLEM Avenue, NORTH RIVERSIDE PLAZA, North Riverside 60546
7357 W. 25Th Street, North Riverside 60546
7501 West Cermak Road, North Riverside 60546
North Riverside 60546
Licensed Cosmetologist
Cermak Road, North Riverside 60546
Specializing in acne, aging skin, full body waxing, dermaplaning, skin discoloration, brow tinting, skin tightening & non invasive lipo!
North Riverside
Privately owned Salon Suite Community for Beauty, Wellness & Creative professionals. Making dreams of business ownership attainable for ALL entrepreneurs
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