Planned Profit

A full book can make everything look like it’s working.
But if your most popular service isn’t earning what you think, your costs have gone up while your prices stayed the same, or your total changes depending on what you remember to charge for at checkout, the problem might be sitting inside your pricing.
That doesn’t mean you need to raise everything overnight. It means you need to know what each service is actually doing for your business.
Planned Profit helps hairstylists look at the full picture so pricing decisions come from real numbers, not habit.
Which one of these have you caught yourself doing?

Planned Profit was built for the part of the beauty business that usually gets overlooked.
The pricing decisions. The hourly rate. The expenses. The income goals. The numbers behind every service you offer.
Because being talented behind the chair is only one part of building a business that actually supports you.
Planned Profit gives hairstylists a clearer way to understand what their pricing needs to do, so they can make decisions with more confidence and build from real numbers instead of guesswork.
Built for the business behind the chair.

A $150 service is not the same as $150 in your pocket.

Once you factor in product, overhead, taxes, and your time, the number starts to look very different.

That’s why knowing what you charge is only half the story.
What are you actually keeping?

Planned Profit helps hairstylists break down their pricing so they can see what their services are really doing for their business.

What are you charging for a root retouch + gloss?

Hello LA 👋 Hairstylists, let’s talk numbers.

If you’re charging $90 for a gloss/toner, Planned Profit’s current Los Angeles market comparison shows you’re sitting $59 below the local average.

That doesn’t automatically mean your price needs to change, but wouldn’t you rather know where you stand?

Check your service. Check your city. See how your pricing compares.
Check your market rate inside Planned Profit.

You can have a packed week behind the chair and still look at your bank account wondering where all that money went.

I know because I’ve been there.
The money you bring in is not the same as the money you keep. Color, rent, supplies, software, taxes, education, and all the little costs of running your business have to come out of that number first.

For years, I paid way more attention to what I was bringing in than what I was actually keeping. That’s a big reason I built Planned Profit.

I wanted a simple way for stylists to look at their own numbers and actually understand what their services are doing for their business.
So instead of only asking, “How much did I make this month?”
Ask yourself, “How much of it did I actually keep?”

That answer matters a whole lot more.
Do you track your revenue and profit separately?

You can charge $150 for a full highlight and still have no idea if that price actually works for your business.

Your service price has to cover more than the color in the bowl. It has to account for your time, product, overhead, and the income you actually want to take home.

So instead of asking, “What is everyone else charging?”

Ask: Does this price actually work for me?

That’s the question Planned Profit helps you answer.

Somehow, raising prices feels harder than doing literally everything else.
Staying late? Sure.
Adding extra product? Of course.
Squeezing someone in on your lunch break? Why not.

But charging what the service actually needs to cost? Suddenly we’re overthinking it.
Your pricing should support your business, not punish you for having one.
Planned Profit helps you look at the numbers so you can price with a little less guilt and a lot more clarity.

Be honest: Which one are you guilty of?

The IBE difference